Head of KOL / Affiliate Business Development

At Paradigm, we are changing the future of finance! By joining us at this early stage, you’ll be building cutting-edge, distributed financial service infrastructure that will reshape financial services across CeFi and DeFi markets. 

About Paradigm

• Paradigm is a zero-fee, institutional liquidity network for derivatives traders across CeFi and DeFi. 
• We provide unified access to multi-asset, multi-protocol liquidity on demand without compromising on execution preferences, costs, and immediacy. 
• We’ve built the largest network of institutional counterparties in crypto, with over 1000 institutional clients trading over $10 B per month.
• We are a diverse, global team led by our organizational principles and united by our mission to bring on-demand liquidity for traders, anytime and anywhere, without compromises. We also strive to ship faster than anyone else in the industry!
• We are backed by the best traders and investors in the space, including Jump Capital, Genesis Trading, Dragonfly Capital, QCP Capital, Optiver US, IMC, GSR Markets, Akuna Capital, Fidelity Digital Assets CMT Digital, Goldentree Asset Management, Amber Group, OK Group, Bybit Fintech, and CoinShares.

About Paradex

Paradex isn’t just another decentralized exchange—it’s a Super App. We’ve combined three powerful financial primitives: Exchange, Asset Management, and Borrow/Lend Markets, all seamlessly composable and accessible through one unified account that uses your entire portfolio as collateral, including any spot and derivative assets. Trade, earn, borrow, lend, and grow your on-chain identity—all in one place. Backed by top-tier investors and incubated by Paradigm, we are scaling rapidly. Come help us grow!

Quick Facts

• $40 Billion Lifetime Volume
• $100 Million Average Daily Volume
• $15 Million Total Value Locked
• Paradex is committed to building transparently in public 👉 key platform stats

Role Overview

As Head of Affiliate Business Development, you'll spearhead our growth strategy by building and nurturing partnerships with key opinion leaders (KOLs), influencers, and other strategic partners across global markets. This role is crucial in expanding Paradex's reach and establishing us as the go-to decentralized exchange for traders worldwide.

What You'll do

1. Strategic Partner Development and Growth
• Build and manage relationships with top-tier KOLs, crypto influencers, local media and community leaders to drive user acquisition
• Design and implement KOL and affiliate activation programs that drive user acquisition and engagement
• Oversee the development of partnership-specific content and promotional campaigns
• Collaborate with cross-functional teams (product, marketing, community, etc) to ensure the success of affiliate and strategic partner deals
• Identify and capitalize on new market opportunities through data-driven analysis and community insights
• Track and optimize partnership performance using tools like Kaito.ai
2. Team Leadership & Strategy
• Build and lead a high-performing business development team focused on affiliate / KOL growth
• Establish clear KPIs and success metrics
• Provide strategic insights to leadership team based on market trends and partner feedback

Who you are what you'll bring

• 5+ years of business development experience in crypto/DeFi, with a proven track record of building and managing Affiliate / KOL partnerships
• Deep understanding of crypto influencer ecosystems and community dynamics
• Strong existing relationships with crypto KOLs, media outlets, and community platforms
• Experience in developing and executing partnership strategies that drive measurable growth
• Data-driven approach to partnership evaluation and optimization
• Outstanding communication skills with the ability to build trust with partners and internal stakeholders
• Previous experience leading and mentoring business development teams preferred
• Passion for DeFi and a strong belief in decentralized trading

Your Perks & Benefits

• Competitive Pay: Top-tier compensation in the industry.
• Generous PTO: Unlimited vacation.
• Full Benefits: Comprehensive packages tailored by country.
• Technology & Learning Allowances: 3,500 USD for your first-year setup, $2,000 USD refresh every 2 years, plus $1,000 USD annually for learning and development.

Paradigm is an equal opportunity employer.