New

Product Marketing Specialist

Remote

Paytronix is a cloud-based digital guest engagement platform for the hospitality industry. Our innovative, unified platform provides loyalty programs, online ordering, gift cards, branded mobile applications, and strategic insights to more than 1,800 leading restaurant and convenience store brands. Our valued clients leverage the power of Paytronix across 50,000 sites globally to create seamless, personalized, and brand-authentic experiences that foster lasting relationships with their customers. For more than 20 years, Paytronix has been a trusted partner helping brands maximize the lifetime value of their guests and grow more profitable businesses. For more information, visit www.paytronix.com.

We are seeking a motivated and detail-oriented Product Marketing Specialist to join our dynamic marketing team. You will craft compelling messaging and content for our strategic products and launch new solutions. Working in conjunction with the Product Management, Marketing, Sales and Customer Success teams, you will develop innovative marketing collateral and sales tools for product positioning, competitive intelligence assets, sales enablement, and product GTM while supporting best in class value proposition creation. This is an excellent opportunity for someone looking to start their career in product marketing and gain hands-on experience in a fast-paced environment.

The kind of stuff you’ll be doing:

  • Sales Enablement: Assist with developing and delivering the value proposition of the products to the marketing and sales teams and develop collateral and sales tools that support the selling process of our strategic products.
  • Competitive Intelligence and Market Research: Assist in conducting market research to identify customer needs and market trends, champion the voice of the customer, and bolster our competitive intelligence.
  • Messaging and Value Proposition Development: Assist with creating go-to-market strategies and value propositions for new features, functionality and products.
  • Strategic Project Support: Support Product Marketing Manager with various strategic initiatives and projects.
  • Content Creation: Support the creation of marketing materials, including product brochures, presentations, and digital content, including videos, to effectively communicate product features and benefits.
  • Campaign Support: Collaborate with the marketing team to develop and execute product launch campaigns, promotional activities, and sales enablement tools.
  • Cross-Functional Collaboration: Work closely with product management, sales, and customer support teams to ensure cohesive messaging and branding across all channels.
  • RFP and Proposal Writing: Help to coordinate and respond to Requests for Proposals (RFPs) that we receive from prospective clients.

The kind of Skills/Experience you’ll need:

  • Strong written and verbal communication skills.
  • Detail-oriented with strong organizational skills and the ability to manage multiple tasks simultaneously.
  • A proactive attitude and a willingness to learn in a fast-paced environment.
  • Self-motivated and willing to take initiative. 
  • Open to new ideas and continual improvement, but also comfortable negotiating the best way forward within a culture still learning how best to use product marketing to its best advantage.

Preferred Qualifications:

  • Understanding of goal and KPI attainment.
  • Internship or relevant coursework in marketing or product management is a plus.
  • Familiarity with digital marketing concepts and analytics.
  • Familiarity with marketing tools (e.g., CRM software).
  • Basic understanding of marketing principles and strategies.
  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • Experience drafting and responding to RFPs.

Salary: $75k-$85k

 

Benefits:

At Paytronix, we offer a wide variety of benefits aimed at allowing our employees to prioritize their well-being, and be their best selves:

Retirement:

  • Paytronix allows employees to contribute to their 401k through Fidelity with an additional annual flat rate company contribution.

Medical:

  • Paytronix offers medical and dental benefits through Blue Cross Blue Shield, and vision insurance through EyeMed.
    • Paytronix pays 75% of the premium for each of these benefits.
  • Paytronix offers plans to contribute to Health Savings Accounts (HSA), Health Reimbursement Arrangements (HRA), Healthcare and Dependent Care FSAs.

Personal:

  • Employees that are expecting receive a generous Parental Leave offering.
  • Paytronix offers company-paid Short-term and Long-term Disability, and Life Insurances.
  • Accrued FTO (Flexible Time Off), off during public holidays, and “floating” holidays.

Employee Betterment:

  • Paytronix offers an Employee Assistance Program, Tuition Reimbursement, and free LinkedIn Learning membership.

Voluntary benefits include: 

  • Pet insurance through Wishbone for your furry loved ones. This is at a discounted rate.
  • Protection from identity theft.
  • Legal coverage for matters including, but not limited to: home and real estate, estate planning, and elder care.

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