Customer Engagement Associate

At PBI-Gordon Companies, and our subsidiaries PBI-Gordon Corporation, Pegasus Laboratories, and PetAg, Inc, our priority is people, pets, and the places they go.  As employee owners, we support each other in building our careers as well as our companies.  Our foundation is rooted in integrity, innovation, partnership, and pride. Come grow with us!

Reports to:  Sr. Marketing Manager 

Position Summary 

This role will assist the Marketing Team to help set strategic direction and provide tactical support. Tactical support will include execution and administration of the conference and tradeshow strategy, management of marketing literature and collateral used by the Marketing, Medical Affairs and Sales Teams, and the management and optimization of the Marketing budget. The role supports close coordination between the Marketing, Medical Affairs, and Sales Departments.  This position is designed to support the candidate’s future promotion into a Product Management or Program Management role. 

Compensation & Benefits 

• Employee Ownership (ESOP): Company-funded retirement contribution of approximately 18% of pay, plus 401(k) 
• Competitive base salary with performance-based bonus opportunity 
• Comprehensive benefits package: Medical, Dental, Vision, Life, Disability, FSA, and Pet Insurance 
• Generous paid time off, paid holidays, and parental leave 
• Fitness and tuition reimbursement programs

Essential Duties & Responsibilities

• Facilitate Marketing tradeshow strategy development with the full Marketing Team, Medical Affairs, and the Channel/Corporate/eCommerce Team to drive cross-portfolio and cross-functional collaboration for impactful presence, by: 
  • Researching opportunities (audience, marketing & sales capabilities, costs) 
  • Composing an annual budget and calendar proposal 
  • Sharing the proposal with Product Managers & Medical Affairs to develop Pegasus annual strategy and tactical execution plan 
  • Identifying budget efficiencies across shows  
  • Working with the Digital Marketing Manager and Marketing Programs Manager to identify metrics-driven start/stop/continue opportunities YOY 
• Lead execution of the Marketing-sponsored conference and tradeshow tactical plan, by: 
  • Managing the budget to cover: booking; booth placement, furnishing, build and teardown; in-booth activities; promotional items and giveaways; apparel 
  • Managing all logistics, inclusive of: booking, booth placement and design, booth construction/teardown/storage; lead retrieval capabilities; ordering, shipping, and set up of apparel, collateral, promotional items and giveaways 
  • Managing vendor relationships with all conferences/tradeshows as well as all conference/tradeshow fulfillment vendors 
  • Facilitating the design of in-booth activities with the fuller Marketing Team 
  • Facilitating the preparation of sales and professional veterinary service colleagues for tradeshow activities, inclusive of organizing pre-show orientation slides with Product Managers 
  • Attending events on-site attendance (incl. VMX, WVC, others as needed)  
  • Serving as conference/tradeshow and vendor Point of Contact for all marketing-sponsored tradeshows 
  • Working with the Digital Marketing Manager and Marketing Programs Manager to activate post-show lead follow-up 
• Manage and maintain the calendar of external Marketing and Sales (Corporate, Distributor, eCommerce, Field, Inside) events and promotions by: 
  • Collaborating with Marketing and Sales during the annual operations planning period to stand up next fiscal year’s calendar 
  • Including all events, i.e. tradeshows, geographical customer meetings (e.g. local VMAs, equine meetings, regional distributor sales meetings, etc.), national distributor partner meetings, and key opinion leader summits 
  • Including all product promotions and sponsored events and promotions  
  • Updating the calendar with specifics as they are determined, including: event/promotion type; logistics 
  • Managing the provision of promotional assets and collateral, ad placement, etc. 
• Manage and track the advertising and promotion expenditures budget to ensure spending aligns with approved budgets by: 
  • Meeting monthly with Product Managers to update the department Budget tracker 
  • Ensuring timely payment of marketing vendor invoices in accordance with company policies and payment terms using Medius and other business software tools 
  • Sourcing cost-effective vendors, supplies, and services  
  • Facilitating a quarterly Marketing Team budget reconciliation meeting, including making recommendations to increase spending effectiveness 
• Manage access to and availability of marketing literature and collateral by: 
  • Managing the submission process for collateral and literature technical and regulatory review 
  • Managing vendor relationships with Synergy and Vablet 
  • Monitoring and managing Synergy, the literature and promotional items platform, ensuring timely processing, accuracy and fulfillment  
  • Monitoring and managing Synergy Vablet, the electronic marketing literature and collateral platform, ensuring all material is up to date and out of date material is destroyed and/or erased in coordination with the Marketing, Medical Affairs, and Channel/Corporate/eCommerce Teams 
  • Ensuring all new employee owners have role-appropriate access to Synergy and Vablet , and updating platform usage training as needed 
  • Coordinating with the Marketing Programs Manager communications regarding Synergy and Vablet updates for Sales/Medical Affairs  
• Perform additional duties assigned to support business objectives. 

Safety Responsibilities

• Follow all company safety policies and procedures. 
• Participate in required safety training. 
• Report unsafe conditions, near misses, and incidents promptly. 

Required Qualifications

• Education: Bachelor degree required.  An advanced degree a plus.  
• Experience: At least 3 years of experience in leading projects across functions, trade show management preferred. Budget management with basic accounting experience, and an interest in marketing is highly preferred.   
• Skills & Abilities: 
  • High proficiency in MS Office suite, strong organizational and communications skills required.  
  • Clear experience in BtoB and BtoC marketing; experience with emerging media a plus.  
  • Must be able to independently problem-solve and thrive in a transparent, teamwork-focused environment. 
• Travel required in this position: Up to 35% annually  
• Physical Requirements:  The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms. This position requires the ability to occasionally lift office products and supplies, up to 20 pounds. 

Work Environment & Culture 

PBI-Gordon Companies offers a collaborative, employee-owned environment where accountability, partnership, and continuous improvement are valued. Team members are encouraged to contribute ideas, develop professionally, and grow their careers alongside the business. 

Equal Opportunity Employer 

PBI-Gordon Companies is an Equal Opportunity Employer. We value diversity and are committed to creating an inclusive environment for all employees. 

Ready to Apply?

PBI-Gordon Companies and its subsidiaries are proud to offer a comprehensive benefits package to eligible, full-time employees who work 30 hours per week or more. Full-time employees will become eligible to participate in benefits on the first of the month following their start date, unless stated otherwise below. (Note: Interns do not qualify for eligibility.)

Medical Insurance

We are committed to helping you and your dependents maintain health and wellness by offering voluntary, competitive medical insurance and prescription drug plan options.

Dental Insurance

Choose from two voluntary dental plans that are designed to help protect you and your dependents’ oral health. 

Vision Insurance

Our voluntary vision insurance plan is designed to help protect you and your dependents eye health. Coverage is available for eye exams, frames, lenses, and contact lenses. Employee owners are responsible for 100% of the cost of this plan.

Life Insurance with Accidental Death & Dismemberment (AD&D)

We offer a company-paid $50,000 life insurance policy with AD&D. You also have the opportunity to purchase additional life and AD&D insurance for yourself, your spouse and/or your dependent children. The cost for this coverage is based on the amount you elect and your age.

Short- and Long-term Disability

Our company-paid short-term and long-term disability plans to provide income replacement in the event you are not able to work due to illness or injury. Short-term disability will provide 70% income replacement up to $1,350 per week and long-term disability will provide 60% income replacement up to $5,000 per month.

Employee Assistance Program (EAP)

EAP Services are company paid to benefit all employee-owners and their families. EAP provides up to six free counseling sessions to help you and your family members manage life stressors, solve personal or relationship concerns, and achieve your goals.

Flexible Spending Account (FSA)

Flexible Spending Plans offer employee-owners the option to set aside pre-tax monies into a medical reimbursement or dependent care account to help pay for out-of-pocket medical, dental or vision expenses or day care costs. The maximum contributions are determined by the IRS and adjusted annually. This is a use-it-or-lose-it account, meaning any funds remaining in the account following the close of the plan year will be forfeited.

Pet Insurance

We love our pets! Pet insurance options for your furry friends is offered through the ASPCA. Employee-owners can enroll and pay premiums directly to ASPCA.

Paid Holidays & Paid Time Off (PTO)

Everyone needs time off to rest and recharge! Paid time off includes Regular PTO, Personal PTO, and specified paid company holidays. *The amount of paid time off (PTO) depends upon the employee's position and years of service.

Employee Stock Ownership Plan (ESOP)

We act like we own the company because we do! An ESOP provides employees with an ownership stake in the company. It’s an additional form of compensation directly tied to PBI-Gordon Companies financial success. All regular employees are eligible to participate in the ESOP the first of the month following 30 days of service. PBI-Gordon Companies contributes approximately 18% of total compensation annually with a six-year vesting schedule. Our ESOP is more than a benefit, it is a key part of a culture, and it can provide significant rewards in retirement!

401(k) Retirement Savings Plan

Saving for retirement is one of the most important financial decisions you can make. We offer a 401(k)-retirement savings plan to assist employees with this important financial goal. New employee owners are eligible to participate the first of the month following 30 days of employment. We provide a company match of 100% up to 3% deferral with a three-year vesting schedule.

Fitness Reimbursement

We believe regular exercise helps improve overall health and job performance. PBI-Gordon will reimburse up to a maximum of $300 annually for gym/fitness memberships.

William Everett & Mary Ellen Mealman Scholarship Fund

Children or grandchildren of employee-owners may apply for a scholarship under the William Everett & Mary Ellen Mealman scholarship fund. Applicants are awarded based on financial need, academic achievement, and involvement in extracurricular/community activities.  

Tuition Reimbursement

After one full year of employment, employee-owners are eligible for tuition reimbursement for bachelor’s level coursework related to their current job or any future job offered at PBI-Gordon Companies.

Parental Leave

Company paid parental leave is offered to employee-owners following the birth of a child or the placement of a child with an employee in connection with adoption, foster care, or surrogacy. This policy will run concurrently with Family and Medical Leave Act (FMLA) leave, as applicable.

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA).

Please see our CCPA disclosure for more information.

Employment is contingent upon and may not begin until the successful completion of a pre-employment background check and drug screen. PBI-Gordon and its subsidiaries participate in E-Verify to confirm the identity and employment eligibility of all persons hired to work in the United States. For more information about E-Verify, including your rights and responsibilities, please visit the E-Verify Website.