Strategic Business Development Representative

About the Role: 

As a Strategic Business Development Representative, you are a critical driver of new opportunity development at Pelago, a mission-driven organization tackling the addiction crisis head-on. As the leader in substance use management, Pelago is paving the way in delivering gold standard SUD treatment nationwide. You'll play a pivotal role in introducing our groundbreaking digital clinic to the largest employers in the US. By doing this, you're helping ensure employees everywhere can access top-notch treatment for substance use disorders.

If you're a skilled BDR who refuses to lose, is great at making strong connections and truly wants to make a big difference, come help us change the game in digital healthcare and improve countless lives.

This is a hybrid role, requiring in-office presence on Tuesdays and Thursdays each week for team collaboration and in-office lunches at our NYC HQ.

In this role you will:

Strategic Opportunity Generation and Qualification

• Identifies, engages, and qualifies potential customers to build a strong sales pipeline. Uses data-driven insights to prioritize high-value opportunities.
• Builds and nurtures relationships with key stakeholders, partners, and prospects to expand market reach and drive long-term business growth.
• Assess and prioritize inbound Marketing Qualified Leads (MQLs), converting them into well-qualified opportunities for RVPs.
• Collaborates with marketing teams to refine messaging, target audiences effectively, and drive seamless lead handoff to sales.
• Leverage creativity and data to execute engagement strategies, such as gifting, event follow-ups, and tailored campaigns.

Leadership and Accountability

• Collaborate with cross-functional teams to align engagement efforts with broader business goals.
• Embrace and embody a leadership mindset, demonstrating independence in driving account strategies and solving challenges.
• Contribute to a high-performing, collaborative team culture that values innovation, accountability, and shared success.
• Consistently exceed qualified EL quotas by combining strategic planning, creativity, and persistence.
• Maintain an accurate and well-documented pipeline in CRM tools, providing clear visibility into progress and opportunities.

The background we are looking for:

• 3+ Years of relevant experience in business development and/or sales
• Expertise with sales technologies and CRM tools (e.g., Salesforce, Salesloft/Outreach, Sales Navigator)
• Excellent written and verbal communication skills.
• Strong organizational skills to manage pipelines and outreach effectively.
• Ability to understand and connect with the needs of prospects and clients.
• Results-oriented with a focus on using data to refine strategies and achieve goals.
• Takes initiative and thrives in a fast-paced, startup environment.
• Resilient in the face of rejection and consistently maintains a positive attitude.
• Proven ability to build and maintain relationships with key decision-makers.
• Experience in digital health industry, or selling into HR Benefits Organizations