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Performance Campaign Specialist

US - Off-Site

Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video, CTV, and programmatic DOOH.

Home to an award-winning technology solution –– with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We’re working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native.

Position Overview:

As Performance Campaign Specialist at Perion, you will lead strategic data-driven initiatives, drive actionable insights on campaign management, and advise on internal platform capabilities. Externally, this role will work directly with clients, where needed, to drive campaign success and ultimately outstanding performance for our clients campaigns. Internally, this position will collaborate with various stakeholder groups (Client Services, Product, Data Science, Partnerships, & Sales) to evolve internal processes designed to maximize client satisfaction.

Responsibilities include:

  • Oversee operational efforts to ensure the performance of campaign spend and client KPIs
  • Analyze performance to extract insights from internal and external reporting, enhancing decision-making, and optimization efforts
  • Proactively identify optimization recommendations based on data-driven insights and established best practices
  • Provide high-level oversight of internal platform use and make proactive recommendations on pacing and performance to avoid pitfalls, drive campaign success, and ensure client satisfaction
  • Responsible for executing, delivering, and performance of all lower funnel campaigns across our Display, Video, & CTV lines of business
  • Manage troubleshooting and escalation process for issues causing budget under-delivery and missed KPI performance
  • Work synchronously with Client Success and Measurement Team to offer suggestions and advice on building out thoughtful campaigns based on each campaign's unique KPIs

Requirements:

  • Bachelor’s degree in Marketing, Mathematics, Statistics, Computer Science, Business, or related field.
  • 2+ years’ experience in programmatic campaign management and exposure using DSPs, with a focus on lower funnel campaigns
  • Familiarity working with advertising agencies and direct clients, with experience communicating with clients
  • Excellent communication and interpersonal skills, with the ability to simplify complex topics
  • Demonstrated track record of building client relationships and working through adversity
  • Solution-oriented with the ability to align technical offerings with practical and creative solutions to solve problems
  • Willingness to adapt to evolving business and client needs
  • Ability to bring organization and structure, while also being comfortable working in a fast-paced environment and on a path that is sometimes yet to be paved

Perion is committed to building a company whose staff reflects the true diversity of our community. Our employees are hired, promoted, and rewarded on the basis of talent, performance, dedication and results. We embrace our diversity and are proud to be an Equal Opportunity Employer that welcomes all candidates without regard to race, creed, color, religion, national origin, alienage or citizenship status, sex, age, sexual orientation, gender identity, marital status, partnership status, ancestry, disability or veteran status.

 

 

 

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