
Publisher Solutions Lead, DOOH (NYC/CHI/BOS/ATL)
Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video, CTV, and programmatic DOOH.
Home to an award-winning technology solution –– with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We’re working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native.
Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video and CTV.
Home to an award-winning technology solution, with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We’re working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native.
About this opportunity
Join our publisher solutions team as a Publisher Solutions Lead, DOOH, and drive strategic, influential partnerships. In this pivotal role, you will develop strong relationships with supply-side DOOH partners to promote the adoption of industry-leading supply-side products. You will be tasked with helping publishers maximize their revenue by leveraging industry-leading solutions such as the Perion ad server, header bidder, and more.
Purposes of the Role
- Evangelize the Perion brand in the market, highlighting our supply-side solutions and capabilities in the space.
- Prepare and present platform demonstrations and presentations to both high-level executives and tech experts of the target Media Owners. Clearly understand the benefits of the Perion Ad server and be able to communicate these effectively with clients
- Negotiate and close partner agreements with Media Owners
- Ensure positive and long-lasting client relationships. Manage key Media Owner relationships and work closely with our Global Ad Server Lead to drive adoption of our solutions in-market
- Build strong relationships with day-to-day media owner contacts.
- First point of contact for new and existing media publishers with respect to Ad Server business development, features, benefits and process.
- Ability to upsell supply-side products (ad server, header bidder, data) from prospecting to close.
- Own a regional programmatic and direct revenue budget.
- Conduct in-person meetings and calls with client decision makers
- Attend industry events and relevant conferences
What do you need to perform in this job
- Preferably, university-educated and any professional qualifications relating to the digital industry are a definite advantage.
- 2-5 years of experience in one or more of the following: Digital Agency, DOOH, Programmatic, Online Publisher
- Strong relationship-building ability, able to interface with varying levels within the client organization
- A ‘hunter’ mentality, securing new and meaningful business opportunities and growing them
Essential role requirements
- Quickly understand and be able to train others on technical concepts such as ad serving and how a CMS functions (Content Management System)
- Experience in negotiation, with a willingness to ask for help when required
- Sound understanding of Programmatic Advertising and DOOH landscape
- Strong understanding of the Perion Platform and ability to present and demonstrate its capabilities against competitors in the market
- Comfortable negotiating and managing complex business terms and contracts
- Advanced experience in building and delivering presentations. Ability to understand and present a UI
- Entrepreneurial approach to thinking and work
- Travel as needed
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