Back to jobs
New

Community & Digital Marketing Manager

Remote - New York City, Miami or Atlanta
Perry Street Software is Jack'd, SCRUFF, and BKDR.com. We run some of the world's largest gay, bi, trans and queer social dating apps on iOS and Android. Our brands reach more than 30 million members worldwide so members can connect, meet and express themselves on a platform that prioritizes privacy, security, and community. Our company puts user privacy first, and doesn't sell data or use third-party ad networks. 

A 100% remote, 100% global team

Every day, the PSS product team comes together virtually from more than 18 cities in more than 12 countries. As a colleague at PSS, you can work from any timezone in North America, South America, or Europe.

Job Title: Community & Digital Marketing Manager
Reporting into: Jack'd Marketing Director
Location: Remote - NYC, Atlanta or Miami

We're seeking a passionate and experienced Community & Digital Marketing Manager to lead our community engagement and digital marketing efforts in key English-speaking markets, with a primary focus on the US. You will be the driving force behind building and nurturing our online communities, creating compelling content, forging strategic partnerships, and executing impactful marketing campaigns that resonate with the diverse interests of the Jack'd community. Please note this is a part-time role with up to 20-30 hours/week. 

What You'll Do

Community Engagement & Events:

  • Identify and strategically partner with relevant events (nightlife, festivals, arts, Pride celebrations, etc.) in target markets to enhance Jack'd's visibility and user acquisition.
  • Negotiate sponsorship opportunities and manage event logistics, ensuring seamless execution and maximizing brand impact.
  • Cultivate relationships with key community influencers and organizations to amplify Jack'd's message and reach.
  • Develop and implement community-focused initiatives that foster connection and belonging within the Jack'd app and beyond

Digital Marketing & Content Strategy:

  • Develop and execute a comprehensive digital marketing strategy across key social media platforms (and potentially other channels).
  • Create and curate engaging organic content that resonates with the Jack'd community, collaborating with the marketing team on paid campaigns.
  • Manage the Jack'd US social media calendar, ensuring consistent brand messaging and timely content delivery.
  • Monitor social media trends, analyze performance metrics, and optimize strategies to achieve KPIs.
  • Collaborate with the product team on in-app marketing campaigns to promote new features and drive user engagement.

Brand Building & Partnerships:

  • Oversee brand building initiatives, including third-party partnerships, sponsorships, and integrated marketing programs.
  • Research and identify potential strategic online and offline marketing partners to expand Jack'd's reach.
  • Collaborate on the creative direction of marketing materials, ensuring a consistent and authentic brand aesthetic.
  • Monitor the competitive landscape and identify opportunities to differentiate Jack'd within the market.

Market Research & Analysis:

  • Conduct market research to understand the evolving needs and preferences of the LGBTQ+ community.
  • Analyze data to identify trends, measure campaign effectiveness, and inform marketing strategies.
  • Stay informed about competitor activities and industry best practices.

Budget Management:

  • Manage the marketing budget effectively, ensuring responsible allocation of resources and maximizing ROI.
  • Collaborate with the finance team to process vendor payments and manage contracts.

Who You Are: 

  • 2+ years of experience in social media management, community building, and/or digital marketing, preferably within the LGBTQ+ space.
  • Proven ability to develop and execute successful marketing campaigns and achieve measurable results.
  • Excellent written and verbal communication skills, with a passion for storytelling and community engagement.
  • Strong understanding of social media platforms, analytics tools, and digital marketing best practices.
  • Experience working with influencers and building strategic partnerships.
  • Creative mindset with a keen eye for visual aesthetics.
  • Data-driven approach to marketing, with the ability to analyze data and draw actionable insights.
  • Deep understanding of the LGBTQ+ community and its diverse subcultures.
  • Experience with paid social media advertising platforms (e.g., Facebook Business Manager, Snap Ads).
  • Bonus: Experience with event planning and management.

Hourly Rate: $30-40/ hour
Please note this is a part-time role with up to 20-30 hours/week. 

Perry Street is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, gender, gender identity or expression, sexual orientation, genetic information, national origin, ancestry, medical condition, disability, marital status, caregiver status, pregnancy, citizenship, age, military or veteran status, or other applicable legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.

 

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Tell us why you're applying for the job. Feel free to give as much information as you like.

Select...
Select...

Please note this role is only available to candidates in the US.

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Perry Street Software’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.