Regional Marketing Manager - Hyderabad

Bangalore

About PhonePe Group: 

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture

At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right  environment for you is just one of the things we do. We empower people and trust them to do the right  thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a  big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of  the best minds in the country and executing on your dreams with purpose and speed, join us!

 

About PhonePe Group:
PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37
Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments,
PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent
tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App
Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal
opportunity to accelerate their progress by unlocking the flow of money and access to services.

About Pincode:
Pincode is a shopping app that offers a revolutionary new approach to e-commerce. Pincode places the local stores and
sellers at the forefront of the digital shopping growth story. With Pincode, every Indian shopkeeper, regardless of their
location, is digitally empowered to tap into the vast potential of e-commerce, creating unprecedented opportunities for
growth, while driving innovation at scale.

Job Objective:
We are looking for a highly motivated marketing professional, to work in a dynamic scale-up style environment
Location - Hyderabad
Employment Type: Full Time
Work Experience: 3-4 years of experience in marketing, BTL and offline activations
Function: Marketing / Advertising
Preferable Industry : E-commerce, Pharma, Telecom, Retail

Responsibilities:
While the role will continue to grow and evolve, starting responsibilities will include


● Identify the key localities in a city for consumer and seller marketing activities depending on the objective plan &
execute the activities.
● New innovation and ideation - Experiment with different media, innovative design or promotion strategy to drive
awareness, installs and/or order
● Conduct market research and analysis to identify opportunities for new initiatives. Gather and analyze data on
customer insights, competitor activities and market trends
● Coordinating with distributors, procurement team, logistics players and sales team to enable smooth execution of
BTL activations
● Identify regional & cental vendors and build a network of localized marketing vendor in every city to optimize
both cost and timelines
● Enable sales team with collaterals and other elements required for In-store promotion
● Track results, metrics, and reports to determine the effectiveness of marketing activities

 

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

  • Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
  • Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
  • Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
  • Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
  • Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment 
  • Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

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