Account Manager / Manager- Agency Ad Sales - Delhi
About PhonePe Group:
PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.
Culture
At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right environment for you is just one of the things we do. We empower people and trust them to do the right thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of the best minds in the country and executing on your dreams with purpose and speed, join us!
AM – Agency Ad Sales
Function brief:
Ad-Sales enables Brands to leverage PhonePe’s strength of User reach (600 Mn+ Registered), Scale (7Bn+ App opens) and Engagement (40+ visits per month) to drive their Brand Marketing & Performance Marketing Objectives. Brand Marketing objectives primary include the top 2 steps of the Purchase funnel – Awareness & Interest through Reach & Frequency campaigns, while Performance Marketing objectives include New User Acquisition, Sales/Transactions, Dormant User and Premium user activation.
There are two primary Sales roles in PhonePe Ads – Direct Ad Sales and Agency Ad Sales.
Direct Ad sales- Sales team works directly with the Brand Marketing & Performance Marketing teams of the advertisers/brands.
Agency Ad sales – Sales team directly with a marketing agency that work across advertisers & industries.
Responsibilities:
- Open and scale agency business to gain larger spends within the marketing budgets of large marketing agencies in India
- Establish strong relationships with multiple stakeholders – Commercial teams, Digital leads and Media planners within the Agency-Region specific teams
- Build strong 1:1 relationship with agency personnels and understand the spends across objectives, channels, and scope potential for PhonePe Ads
- Drive awareness for PhonePe Ads offerings within the agencies through roadshows, workshops and account depth discussions
- Deliver on the revenue target by establishing business development rigors & feedback loops for product on outcomes delivered & scope of further business.
- Handle outbound sales (hard/push sales) according to the business needs to penetrate the new accounts and new business lines deeper.
- Collaborate within Agencies to ensure inflow of campaign briefs from the key accounts and various industries to gain larger spend share from the Agency
Requirements:
3-5 Years of similar experience in Media. Tier 1 college is required.
PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)
- Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
- Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
- Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
- Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
- Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment
- Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy
Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.
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