Senior Manager - Developer Acquisition

About PhonePe Group: 

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture

At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right  environment for you is just one of the things we do. We empower people and trust them to do the right  thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a  big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of  the best minds in the country and executing on your dreams with purpose and speed, join us!

Senior Manager - Developer Acquisition

Function: Developer Growth & Retention

Location: Bengaluru, India (On-site) 

Responsibilities

• Own and lead developer acquisition across high-potential categories for Indus Appstore—from identifying opportunities to scaling partnerships and ensuring a seamless end-to-end developer experience.
• Execute the acquisition strategy and roadmap aligned with Indus Appstore’s broader vision in a fast-paced, evolving environment.
• Build and nurture strategic relationships with developers, government bodies, aggregators, and ecosystem players. Represent Indus in forums, industry events, and regulatory discussions to foster credibility and community development.
• Act as a charter owner and thought leader - linking insights across app verticals, developer needs, regulatory shifts, and user behavior.
• Deliver against acquisition KPIs: developer penetration, onboarding velocity, version management, monetization potential, and developer satisfaction. 

Actively monitor and drive commercial performance – including monetization outcomes through advertising, software services, and transactions.

• Drive operational rigor and cross-functional execution excellence by working closely with Strategy, Product, Data Science, Engineering, Marketing, Legal, BizFin, and Compliance.
• Collaborate with product teams to improve app onboarding journeys, reduce developer friction, and continuously improve the developer experience.
• Lead GTM and new product launches, including portfolio marketing strategy by defining messaging, value proposition development, pricing, positioning, internal communication, and competitive research.
• Manage regulatory and/or compliance interaction with regulatory entities & internal teams
• Create a culture of excellence and high ownership, establishing acquisition playbooks, automation, knowledge-sharing mechanisms, and process excellence.
• Mentor and build a high-performing team, empowering individuals with decision-making authority and coaching them for long-term growth.
• Willingness to travel as needed to build strong on-ground relationships and drive high-quality engagement with the developer ecosystem.

Ideal Candidate Profile

• 10+ years of experience in developer relations, ecosystem partnerships, category management, or account management in tech/consumer platforms. 
• MBA from a Tier 1 institute
• Proven ability to build deep, trust-based relationships and scale developer or partner ecosystems in mobile, internet, gaming, fintech, or e-commerce domains.
• Strategic mindset with strong executional rigor: able to take an ambiguous problem, define a scalable solution, and drive outcomes with cross-functional alignment.
• Strong stakeholder management and influencing skills: experienced in engaging CXOs, internal leadership, and external ecosystem players.
• Demonstrated ability to lead large charters independently with an entrepreneurial drive to open up new opportunities of growth and strong execution rigour to follow it up. Someone who loves to go through the ‘idea-> pilot -> measure -> scale’ loop.
• Possesses a good mix of intuition & analytical decision making. Ability to balance long-term vision with short- and medium-term goals.
• Experience in working with or leading high-performance cross functional teams, setting up processes, mentoring talent, and creating cultural alignment.

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

• Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
• Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
• Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
• Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
• Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment 
• Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

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