Social Media Coordinator

The Role

As a Social Media Coordinator at Plexus Worldwide, you will help bring our brand to life through engaging content that supports marketing campaigns, promotes our products, and grows our online community. You will collaborate on content strategy, create and publish social media content, foster meaningful connections, and monitor analytics to help improve performance. As we build an aspirational digital presence and explore new opportunities in social commerce within direct selling, you will contribute fresh ideas, attention to detail, and a passion for our One Plexus community.

Employee Value Proposition

This role offers the opportunity to join Plexus at an exciting stage as we build our digital team, with dedicated resources supporting our 2027 growth strategy. As part of a developing team, you will have room to bring fresh ideas, take ownership, and make a visible impact on our social media presence. For someone eager to grow, this is an opportunity to demonstrate your capabilities, help shape our approach, and build toward greater responsibility and leadership.

Key Performance Objectives 

• Deliver consistent social media content. Execute a content calendar that meets agreed benchmarks for posts, stories, and reels, supports marketing campaigns, and reflects the Plexus brand.
• Increase reach and engagement. Establish performance baselines and achieve agreed first-year growth targets for views, shares, comments, likes, and engagement through compelling content and daily community interaction.
• Grow our social media audiences. Increase channel followers by attracting relevant audiences and using performance insights to refine content and encourage ongoing participation.
• Connect ecommerce and direct selling. Help develop and test a social media approach that supports both consumer shopping and our Ambassador community, identifying content and engagement practices that work best for Plexus.
• Strengthen collaboration with the field. Establish a consistent process for collaborating with Ambassadors to identify content opportunities, amplify relevant stories, and connect field activity with Plexus corporate channels.

Performance Accountabilities

• Content Creation and Execution: Create and publish social media content aligned with the brand’s social strategy to support audience growth and engagement.
• Daily Social Media Support: Schedule content and manage daily activity across brand social platforms, delivering a positive and consistent Plexus experience.
• Community Engagement: Respond to comments and direct messages promptly and professionally, building connections with followers and reflecting our One Plexus community.
• Video Editing: Edit social media videos to create engaging, platform-appropriate content that maintains brand consistency.
• Reputation Management: Monitor reviews and social conversations, address feedback appropriately, and escalate concerns as needed.
• Content Calendar and Collaboration: Support content calendar management and coordinate content collaborations across all brand social platforms.
• Trends and Best Practices: Stay current on social media trends, platform updates, and best practices, applying relevant insights to improve content and engagement.
• Scheduling Flexibility: Work occasional evenings, weekends, and holidays as needed to support social media activities and community engagement.

Performance Qualifications

Required Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent related experience.
• At least 1 year of social media and community management experience on a corporate, in-house marketing team or at an advertising agency.
• Advanced proficiency with Facebook, Instagram, TikTok, and YouTube, including publishing tools, account settings, permissions, and platform functionality.
• Hands-on experience promoting products through Meta platforms, TikTok Shop, and other social commerce tools.
• Ability to independently manage and troubleshoot social media account access, login issues, and settings, and guide colleagues through solutions.
• Experience using social media management tools to schedule, publish, and monitor content.
• Understanding of digital marketing tactics, including social media, community management, content marketing, and email.
• Strong writing and editing skills, including knowledge of AP style and the ability to adapt content for different audiences and platforms.
• Familiarity with analytics reporting and the ability to turn data into a clear story and actionable recommendations.
• Strong organizational and project management skills, with close attention to detail and the ability to consistently meet deadlines.
• Clear, effective communication skills and the ability to collaborate across teams, build positive relationships, and meet individual goals.
• Strong decision-making and problem-solving skills, with the ability to anticipate obstacles and coordinate solutions across functions.
• A proactive, resourceful, reliable, and flexible approach, with the ability to bring energy and a positive attitude to a changing environment.
• Proficiency in Microsoft Excel and PowerPoint.

Preferred Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• At least 2 years of related social media and community management experience.
• Bilingual proficiency in English and Spanish, with the ability to speak and write in both languages.
• Direct selling industry experience.

About Plexus

Founded in gut health. Experts in microbiome. Plexus Worldwide®, headquartered in Scottsdale, Arizona, is a renowned direct-selling company recognized as a top employer. Over the past 18 years, Plexus has dedicated itself to promoting hope, health, and happiness through its scientifically backed, innovative dietary supplements, weight management products, and personal care products, sold primarily through Plexus Brand Ambassadors. As a six-time Best Places to Work awardee, Blue Zone-approved employer, and an AZ Most Admired Company, Plexus prides itself on its robust organizational culture and commitment to community support and philanthropy. Our team is driven by a shared mission to empower individuals to achieve their health and wellness goals while offering additional income through the sale of products. Join us to be part of a team that values people, innovation, wellness, and community impact.

Benefits

• Highly rated and competitive medical plans.
• 401 (k) with company match and immediate vesting.
• 1-on-1, personalized health coaching.
• Many other voluntary benefits.

To learn more about Plexus Worldwide, please review our careers page at www.plexusworldwide.com/careers.

Learn more about our One Plexus culture. Watch this short video to see how our values, people, and purpose come together to make Plexus a great place to grow and make an impact. https://plexusworldwide-1.wistia.com/medias/zhfpm3vi4o.

Thank you for taking the time to apply for an opportunity with our One Plexus team! If you had any issues during the application process, please get in touch with us directly at careers@plexusworldwide.com.

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