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Client Strategy Director - Integrated Media

Dallas, TX; Fort Worth, TX; Austin, TX; New York, NY

We are PMG

Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG utilizes business strategy and transformation, creative, media, and insights—as well as its proprietary marketing intelligence platform, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods spans 85+ countries.

Who You Will Be Working With

As our Client Strategy Director, you’ll play an essential role in creating and executing impactful strategies for a diverse client portfolio while leading a collaborative, inclusive team of media leads and supervisors. You’ll drive the development of comprehensive media plans aligned with client goals, manage budget forecasts, and foster growth within your team. With a keen understanding of client business objectives and a focus on continuous improvement, you’ll build strong relationships with senior stakeholders to support effective collaboration, remove barriers to success, and promote long-term partnerships. You’ll also oversee high-level communications and strategic planning efforts, from leading client meetings to fostering cross-functional collaboration, providing subject matter expertise, and guiding resource allocation across multiple media initiatives. This role is an opportunity to leverage your leadership, industry insight, and forward-thinking approach to create meaningful client impact and support your team’s growth.

What You Will Do

  • Design and guide full-funnel media plans and recommendations, ensuring strategies align with clients’ brand vision and objectives. Use past performance data and advanced planning tools to refine and strengthen strategies.
  • Manage budget forecasts, optimize ad spend, and ensure results align with client KPIs. Seek growth opportunities that drive profitability through strong fiscal management and strategic insight.
  • Serve as a trusted contact for clients, building relationships, deepening your understanding of their business, and proactively identifying opportunities. Ensure clear, consistent communication across all client touchpoints.
  • Introduce and refine innovative media strategies to improve client outcomes and streamline internal operations, always focused on enhancing efficiency and effectiveness.
  • Lead the creation, presentation, and regular updates of media plans and deliverables, showcasing thought leadership in client interactions and using tools like Keynote and PowerPoint for engaging presentations.
  • Act as the bridge between clients, internal teams, and external partners. Advocate for client needs while optimizing team operations to drive cohesive, omnichannel media strategies.
  • Oversee budget planning and forecasting, collaborating with media teams to keep investments flexible, well-aligned, and geared toward client performance goals.
  • Mentor and support a team of media professionals, fostering a culture of innovation, continuous improvement, and proactive solutions. Ensure alignment with best practices and media standards.
  • Drive project excellence by managing timelines, go-to-market strategies, and team priorities. Implement efficient systems to support timely delivery of client goals.
  • Resolve challenges that impact team performance or client expectations, offering actionable feedback and encouraging a growth-oriented, adaptable team culture.
  • Collaborate with media and analytics teams to create insightful reports and dashboards that drive data-informed recommendations aligned with client objectives.
  • Oversee the performance of omnichannel campaigns, managing budget allocation, recommending improvements, and addressing issues in real-time.
  • Ensure client reporting deliverables align with their learning agenda and broader business objectives, delivering value and insights across media channels.
  • Lead test-and-learn initiatives, share results, and facilitate incrementality testing to support ongoing improvement.
  • Stay ahead of industry trends, new platforms, and technological developments, proactively offering recommendations to support client innovation and growth.
  • Deeply understand each client’s business by analyzing their industry, target audiences, competitors, and unique selling points, providing strategic insights that align with their goals.

What You Will Bring

  • 8+ years in digital marketing, with a bachelor’s degree or equivalent experience.
  • 4+ years of people management experience, with strong skills in mentoring, training, and guiding team members to achieve their potential.
  • A strong background in fostering collaboration to drive alignment and teamwork across diverse teams.
  • A thoughtful and strategic approach to consulting, enabling you to deliver impactful solutions that address client needs.
  • A well-rounded understanding of digital marketing and insights management, helping you craft data-driven strategies that align with client goals.
  • A proven track record in marketing digital buying environments and multi-channel marketing, creating comprehensive and innovative media strategies.
  • Proficiency in tools like Microsoft Excel, Microsoft PowerPoint, Keynote, and Google Slides to support seamless data presentation and analysis.
  • A focus on client service and coaching, fostering strong relationships and professional development within your team.
  • High emotional intelligence and interpersonal skills, inspiring trust and collaboration with clients and colleagues.
  • Exceptional organizational skills and familiarity with project management frameworks, such as the waterfall model, to ensure efficient and well-structured workflows.
  • A data-driven mindset, leveraging analysis to create actionable recommendations that exceed client expectations.
  • A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.

 

What We Offer

  • Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous PTO: Benefit from our generous paid time off policy to recharge and spend time with loved ones.
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement Plans: Plan for your future with our competitive 401(k) matching program.
  • Fertility and Family Support: Access fertility benefits for all team members and their spouses.
  • Pet Insurance: Protect your pet's health and your finances.
  • Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
  • Annual Bonus: All employees are eligible for an annual bonus.
  • Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
  • AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

What Sets Us Apart

Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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