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Copywriter (Enterprise)

Spain, Remote

Copywriter (Enterprise)

About Product School:

Product School is the global leader in product training, with a thriving community of over two million professionals. We offer live, online certifications taught by Product Leaders from top Silicon Valley companies like Google, Meta, Netflix, and Amazon. In addition to certifications, we host ProductCon, the world’s largest product management conference, and produce The Product Podcast, a leading podcast for product professionals.

Founded 10 years ago, Product School was bootstrapped for the first 7 years before raising $25 million from Leeds Illuminate. We are proud to be a profitable, fast-growing company shaping the future of education.

Joining Product School means…

…you’re coming aboard at an exciting time: we have established an incredible product with a strong product-market fit that is beloved by customers, (check out our reviews on Course Report, Yelp, and Quora).  We need you to help supercharge our momentum to accelerate our growth.  

The Role:

As part of the Marketing team, the Enterprise Copywriter will take ownership of developing, managing, and optimizing high-value content for Product School’s enterprise audience. You will be responsible for crafting compelling white papers, research reports, case studies, blogs, and other long-form content that positions Product School as a thought leader in the product management space. Your work will play a key role in driving engagement with enterprise decision-makers, supporting sales efforts, and establishing credibility in the industry.

This role is perfect for someone who:

  • Excels at B2B content marketing and creating data-driven, research-backed white papers, reports, and case studies.
  • Understands how to tailor content to enterprise buyers, including C-suite executives and decision-makers.
  • Thrives in a fast-paced, collaborative environment and can execute independently while iterating based on performance metrics.

What you'll do:

  • Enterprise Content Strategy & Development:
    • White Paper & Report Creation: Develop in-depth, research-driven white papers, thought leadership pieces, and industry reports tailored for enterprise buyers.
    • Case Studies & Success Stories: Write compelling case studies highlighting the impact of Product School’s programs on enterprise clients.
    • Content Optimization: Ensure all content is engaging, authoritative, and aligned with Product School’s brand voice and messaging strategy.
    • Market Research & Insights: Collaborate with internal teams to extract insights from industry data, surveys, and customer success stories to inform content.
  • Lead Generation & Sales Enablement:
    • Enterprise-Focused Lead Magnets: Develop content assets that drive lead generation and nurture enterprise prospects through the sales funnel.
    • Collaboration with Sales & Demand Gen: Partner with sales and marketing teams to ensure content aligns with enterprise outreach strategies.
    • On-Page Conversion Optimization: Work with digital marketing teams to optimize enterprise content for engagement and lead conversion.
  • Content Distribution & Performance Tracking: 
    • Cross-Channel Promotion: Partner with marketing teammates to distribute enterprise content across web, email, social media, and sales enablement channels.
    • SEO & Thought Leadership: Optimize white papers, blogs, and reports for search visibility and industry credibility.
    • Analytics & Performance: Track key engagement metrics to evaluate content effectiveness and recommend improvements.

This role could be a good fit for you if:

  • You have 5+ years of experience in enterprise/B2B content marketing, focusing on white papers, research reports, and case studies.
  • You have a strong understanding of enterprise buying cycles and how content influences decision-makers.
  • You’re a strategic storyteller who can translate complex industry insights into compelling, well-structured narratives.
  • You have experience working on cross-functional marketing initiatives and collaborating with sales teams.
  • You’re a self-starter who can propose solutions, not just identify problems.
  • English is your first language, and you have produced SEO optimized content in English for the past 5 years, with excellent grammar, research, and attention to detail.
  • Bonus points: 
    •  Experience in the Product Management or EdTech space.
    •  Strong familiarity with SEO tools, lead nurturing strategies, and enterprise demand generation.
    • Ability to interpret content analytics to drive strategic decisions.

The perks:

  • Remote First - our team works remotely across multiple countries and time zones
  • Medical, Dental, and Vision Coverage in the US - support for additional coverage is available in Spain 
  • Company Team Offsites and Coworking - we believe that remote-first doesn’t mean remote-only
  • Free Product School Course Offerings - we offer a range of courses and certifications worth $15,000 that we readily encourage our employees to explore
  • Monthly Internet Reimbursement - we support our team, wherever they’re working from
  • Parental leave

We require that candidates be located in the country/countries specified. We are unable to hire outside of the country/countries specified or provide or take over sponsorship at this point in time.  Applicants MUST be authorized to work in the listed country of hire without sponsorship.  

EEOC

At Product School, we don't just accept differences--we embrace, support, and celebrate the things that make each of us unique and benefit our employees, services, and community. We’re proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status.

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