Senior Integrated Marketing Manager
We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.
This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.
Pure Storage is seeking a highly motivated and experienced Senior Integrated Marketing Manager. This role will be focused on developing effective campaign strategies, plans, and leading a cross-functional campaign team to drive brand awareness, customer engagement, and revenue growth. If you are an experienced Integrated Marketer with a passion for driving successful campaigns, we encourage you to apply and be part of the Pure Storage team.
SHOULD YOU ACCEPT THIS CHALLENGE...
Integrated Marketing Strategy Development:
- Develop and lead integrated marketing campaigns
- Collaborate with cross-functional teams to define campaign objectives, target audience, and key messaging.
- Leverage market research, customer insights, and industry trends to inform campaign strategies.
- Identify and prioritize marketing channels and tactics to achieve campaign goals.
- Assist in the development of campaign budgets and timelines.
- Evaluate the effectiveness of campaigns through KPIs and metrics, making data-driven adjustments as needed.
- Help manage the integrated campaign budget effectively, ensuring optimal allocation of resources for maximum ROI.
Stakeholder Collaboration and Communications:
- Drive many of the cross-functional campaign rhythms and workflows that underpin a strong integrated marketing motion
- Develop and implement internal communication programs to ensure alignment and engagement across the marketing organization and our stakeholders.
- Foster a culture of transparency and open communication within the marketing team.
- Communicate campaign strategies and results to executive leadership.
- Collaborate with cross-functional teams to ensure integrated and consistent messaging.
- Continually optimize workflows with cross functional marketing teams and help manage change to ensure overall alignment process for campaigns/ programs (MOPS, Digital, Web, Email, Brand).
- Build and maintain strong relationships with external partners, agencies, and vendors as necessary.
WHAT YOU’LL NEED TO BRING TO THIS ROLE...
- Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
- Proven track record in integrated marketing and campaign strategy development, with a minimum of 7 years of relevant experience.
- Strong understanding of B2B technology marketing, preferably in the IT, data storage, or cloud computing industry.
- Excellent communication, interpersonal, and leadership skills.
- Demonstrated ability to lead cross-functional teams.
- Proficiency in marketing technology tools and analytics.
- Strategic thinker with a data-driven approach to decision-making.
- Exceptional project management skills.
- Experience with internal communications and employee engagement initiatives is a plus.
- We are primarily an in-office environment and therefore, you will be expected to work from the Santa Clara, CA; Bellevue, WA; or Raleigh (RTP), North Carolina office locations in compliance with Pure’s policies, unless you are on PTO, or work travel, or other approved leave.
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Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.
This role may be eligible for incentive pay and/or equity.
There is no application deadline and we accept applications on an ongoing basis until the job is filled.
The annual base salary range is:
$118,000 - $224,000 USD
WHAT YOU CAN EXPECT FROM US:
- Pure Innovation: We celebrate those who think critically, like a challenge and aspire to be trailblazers.
- Pure Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been Named Fortune's Best Large Workplaces in the Bay Area™, Fortune's Best Workplaces for Millennials™ and certified as a Great Place to Work®!
- Pure Team: We build each other up and set aside ego for the greater good.
And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources and company-sponsored team events. Check out purebenefits.com for more information.
ACCOMMODATIONS AND ACCESSIBILITY:
Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at TA-Ops@purestorage.com if you’re invited to an interview.
WHERE DIFFERENCES FUEL INNOVATION:
We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership. At Pure Storage, diversity, equity, inclusion and sustainability are part of our DNA because we believe our people will shape the next chapter of our success story.
Pure Storage is proud to be an equal opportunity employer. We strongly encourage applications from Indigenous Peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and people with intersectional identities. We also encourage you to apply even if you feel you don’t match all of the role criteria. If you think you can do the job and feel you’re a good match, please apply.
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