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Creative & Campaign Director

Valhalla, NY

Primary Job Duties:

  • Brand Strategy: Manages and evolves the company’s visual elements like logos, color palettes, and typography, as well as the brand's personality and voice. Develops and maintains comprehensive brand guidelines, visual style guides, and brand approved templates.
  • Creative Vision: Establishes the overall creative direction for campaigns, ensuring it aligns with the brand and target audience. 
  • Campaign Strategy: Develops comprehensive campaign strategies to support brand awareness, demand gen, and product initiatives in partnership with marketing peers; considers campaign objectives, target audience, messaging, and channels. 
  • Team Leadership: Leads and inspires creative agencies and freelancers, managing budgets, timelines, and resources. 
  • Creative Development: Utilizes graphic design expertise to develop and/or oversee the creation of all creative assets, such as marketing collateral, advertising, social media content, videos, and website design. 
  • Campaign Execution: Ensures campaigns are implemented effectively and efficiently, working with various internal and external stakeholders. 
  • Performance Measurement: Tracks creative performance, analyzing data, and adjusting creative to optimize results. 

Minimum Qualifications:

  • 7-10 years of art and design experience, bachelor’s degree in a creative field, such as graphic design or fine arts, as well as significant experience in ad, marketing, or an art department.
  • Experience with Adobe Creative Cloud and Canva are a must. Nice to have: WordPress, Hubspot and other design software experience.
  • Ability to plan, manage, and execute several marketing programs simultaneously.
  • Excellent communication, leadership, and creative problem-solving skills are necessary for the position.
  • Experienced with project management, a strong understanding of how to use creative materials to develop visually appealing designs and compelling messages.
  • Ability and willingness to travel to company-related gatherings as needed.

 

About Us:

Rectangle Health, a leading financial technology company, empowers medical, dental and specialty practices with seamless and secure technology to drive revenue by increasing patient payments and streamlining practice management and payment processing. Since 1992, the company’s innovative solutions have reduced administrative burden and rebalanced the ledger for its thousands of healthcare providers in the U.S., reliably processing billions of dollars in payments annually.

 

New York pay range

$110,000 - $120,000 USD

View our CCPA disclosure notice here

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