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Senior Marketing Analytics Manager

Raleigh-Cary, NC, Austin/Dallas, TX, Tampa Bay, FL, Greater Boston Area, MA, Denver, CO, Atlanta, GA, CA, NJ, TN, PA

At Reltio®, we believe data should fuel business success. Reltio’s AI-powered data unification and management capabilities—encompassing entity resolution, multi-domain master data management (MDM), and data products—transform siloed data from disparate sources into unified, trusted, and interoperable data. Reltio Data Cloud™ delivers interoperable data where and when it's needed, empowering data and analytics leaders with unparalleled business responsiveness. Leading enterprise brands—across multiple industries around the globe—rely on our award-winning data unification and cloud-native MDM capabilities to improve efficiency, manage risk and drive growth.

At Reltio, our values guide everything we do. With an unyielding commitment to prioritizing our “Customer First”, we strive to ensure their success. We embrace our differences and are “Better Together” as One Reltio. We are always looking to “Simplify and Share” our knowledge when we collaborate to remove obstacles for each other. We hold ourselves accountable for our actions and outcomes and strive for excellence.

We “Own It”. Every day, we innovate and evolve, so that today is “Always Better Than Yesterday”. If you share and embody these values, we invite you to join our team at Reltio and contribute to our mission of excellence.Reltio has earned numerous awards and top rankings for our technology, our culture and our people. Reltio was founded on a distributed workforce and offers flexible work arrangements to help our people manage their personal and professional lives. If you’re ready to work on unrivaled technology where your desire to be part of a collaborative team is met with a laser-focused mission to enable digital transformation with connected data, let’s talk!

Job Summary: 

Data insights and analytics are critical parts of our revenue growth engine, and the Senior Marketing Analytics Manager will lead the identification and building of business cases around growth opportunities. The Senior Marketing Analytics Manager will report to the Director, Marketing Operations, and partner closely with Revenue Operations, Marketing team, Finance, and go-to-market leaders to unlock growth opportunities and bring forward performance insights that help drive business outcomes. 

 Job Duties and Responsibilities:

  • Lead the cross-functional collaboration across a core team in Sales, Marketing, and Finance to understand common business goals deeply, deliver proactive insights that drive outcomes, foster strong relationships with stakeholders and peers, and position analytics appropriately to support program execution.
  • Proactively explore data to find trends, discover KPIs, apply proper hypothesis testing, and recommend future marketing campaign performance aligned to external SaaS benchmarks.
  • Identify GTM funnel improvement areas, with a focus on marketing and develop process/engagement solutions in alignment with the marketing and sales team.
  • Facilitate key meetings to present strategic performance insights with a focus to unlock growth levers.
  • Provide strategic input to the annual planning cycle and help to set targets across marketing, partners,  and sales to support overall company and Sales targets.
  • Define, design and execute an analytics roadmap aligned to strategy, including ongoing and new projects as requested and prioritized by leadership.
  • Create and maintain metrics reports and a robust set of KPIs on marketing and sales activities and effectiveness, and business impact.
  • Implement and maintain reliable data pipelines to enable reporting, tracking, and attribution across all global markets and measurement of campaign and digital performance.
  • Help drive closed-loop reporting from Engagements to Revenue so that we know our ROI by campaign, offer, and source.
  • Frequently interact and advise executives and senior management to define goals, strategic plans, and communicate data and analytic insights.

Skills You Must Have: 

  • Bachelor’s Degree, or equivalent work experience
  • 7+ years of hands-on analytics/BI platform experience (Tableau, Looker, or equivalent)
  • 2+ years of experience in presenting strategic insights and business impacts to senior management
  • Proficiency with data and analytics methods utilizing a variety of BI tools such as Tableau (including Tableau Prep), SQL, Python, SFDC, and digital analytics platforms
  • Demonstrated experience in project management practices
  • Communication skills, interpersonal skills, and presentation skills that allow effective interactions with business partners, stakeholders, and senior leadership
  • Analytical skills with high attention to detail
  • You should bring an attitude of cross-functional partnership as well as professionalism, confidence backed by ability, and spirit of innovation.
  • Inspire others by working hard with a results-oriented and team-oriented spirit that makes everyone better
  • Lead confidently and authentically with a “can-do” attitude and a strong bias for action
  • Lead with integrity and care not only about the “what” but also the “how” when delivering results
  • Cross-functional superhero that can work collaboratively across time zones in a global organization
  • Intrinsically self-motivated and driven, looking ahead of what people ask you and bringing innovative solutions forward 

Skills That Are Nice to Have:  

  • Experience with Marketo Measure (previously Bizible), GBQ and Snowflake
  • Understanding of ABM concepts and experience with reporting on account based campaigns
At Reltio, we carefully consider a wide range of compensation factors to determine your personal top of market. We rely on market indicators to determine compensation and your specific job family, background, skills, and experience to get it right. These considerations can cause your compensation to vary and will also be dependent on your location. 

Overall Market Range

$117,000 - $213,000 USD

Reltio is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Reltio is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

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