Back to jobs
tags.new

Senior Manager, Influencer

Brooklyn, NY (Rent the Runway HQ)

About Us:

Rent the Runway (RTR)  is transforming the way we get dressed by pioneering the world’s first Closet in the Cloud. Founded in 2009, RTR has disrupted the $2.4 trillion fashion industry by inspiring women with a more joyful, sustainable and financially-savvy way to feel their best every day. As the ultimate destination for circular fashion, the brand now offers infinite points of access to its shared closet via a fully customizable subscription to fashion, one-time rental or ownership. RTR offers designer apparel and accessories from hundreds of brand partners and has built in-house proprietary technology and a one-of-a-kind reverse logistics operation. Under CEO and Co-Founder Jennifer Hyman’s leadership, RTR has been named to CNBC’s “Disruptor 50” five times in ten years, and has been placed on Fast Company’s Most Innovative Companies list multiple times, while Hyman herself has been named to the “TIME 100” most influential people in the world and as one of People magazine’s “Women Changing the World.”

About the Job:

Rent the Runway is looking for a Senior Manager of Influencer to own and scale one of our most visible and high-impact marketing functions. This is a builder role. You'll lead the strategy, the relationships, and the execution that puts RTR in front of the right people, in the right cultural moments.

You'll sit at the intersection of influencer marketing, brand partnerships, and content, sitting within the Social team. You’ll work across three core areas: growing RTR's reach, relevance and acquisition through influencer programming, concepting and executing campaigns for brand partnerships, and casting talent for RTR's social shows. If you're someone who lives at the edge of culture, knows how to make a brand feel inevitable, and has the business fluency to back it up — this is your role.

 

What You’ll Do

  • Build influencer and creator campaigns, ideas, and platforms that truly break through culture and resonate 
  • Identify and vet talent across tiers that authentically align to RTR's brand and member demographic
  • Manage agency and direct talent relationships to maintain a strong, active creator pipeline, staying ahead of emerging talent before they hit the mainstream
  • Own influencer contracting end-to-end: negotiating rates, usage rights, exclusivity, and deliverables in partnership with Legal and Finance
  • Develop and maintain a roster management system to track active talent, deal terms, and renewals
  • Develop and brief influencers and agencies on campaign objectives, creative direction, and content requirements; oversee content review to ensure brand standards are upheld
  • Manage campaign timelines and deliverables across multiple simultaneous programs, both internal RTR initiatives and sponsored brand partnerships
  • Concept and execute 360° brand partnership campaigns that drive equity and commercial impact, owning the process from brief to launch
  • Cast influencers and talent to appear in RTR's social shows and content series, matching the right voice to the right moment
  • Build and own RTR's influencer reporting framework tracking reach, engagement, conversions, and overall campaign ROI
  • Build and own RTR's influencer reporting framework, tracking reach, engagement, conversions, and overall campaign ROI
  • Present performance insights and recommendations to cross-functional stakeholders and leadership, continuously optimizing influencer selection and brief strategy based on data

 

About You: 

  • 6+ years of experience in influencer or celebrity management
  • Ability to leverage personal network of agency partners, talent representatives, and industry contacts
  • Deep understanding of the target customer with the ability to identify products and trends that resonate
  • Strong grasp of influencer KPIs with experience optimizing spend for ROI
  • Culturally plugged in: Deep knowledge of the music, film, arts, and sports relevant to our customer
  • Compelling storyteller, both written and verbal, with the ability to brief and inspire internal teams and external partners
  • Advanced negotiation skills with experience structuring talent and IP agreements, including exclusivity, usage rights, and long-term partnerships
  • Platform fluent across TikTok, Instagram, Pinterest, YouTube, and emerging channels with a strong understanding of native content formats
  • Clear, professional, and timely communicator across cross-functional teams and external partners
  • Strong time management skills with the ability to prioritize and deliver against deadlines
  • Strategic thinker who keeps company initiatives and KPIs at the forefront of every decision
  • Detail-oriented with a consistent track record of high-quality wor
  • kA confident leader who takes ownership of strategic direction and holds themselves accountable
  • Committed to fostering diversity and inclusion in the workplace

Benefits:

  • At Rent the Runway, we’re committed to the wellbeing of our employees, and aim to create a workplace that fosters both personal and professional growth. Our inclusive benefits include, but are not limited to:
  • Paid Time Off including vacation, paid bereavement, and family sick leave - every employee needs time to take care of themselves and their family.
  • Universal Paid Parental Leave for both parents + flexible return to work program  - because we know your newest family member(s) deserve your undivided attention.
  • Paid Sabbatical after 5 years of continuous service - Unplug, recharge, and have some fun!
  • Exclusive employee subscription and rental discounts -  to ensure you experience the magic of renting the runway (and give us valued feedback!).
  • Comprehensive health, vision, dental, FSA and dependent care from day 1 of employment - Your health comes first and we’ve got you covered.
  • 401k match - an investment in your future.
  • Company wide events and outings - our team spirit is no joke - we know how to have fun!
  • Office centric work - our corporate employees and technical leaders have the option to work remotely on Fridays, in accordance with Company policies.

 

Rent the Runway is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 and over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.

_________

The anticipated base salary for this position is $134,400 to $150,000. The actual base salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held. 

By submitting your application below, you agree that you have read and acknowledge Rent the Runway's Candidate Privacy Policy, found here. 

Create a Job Alert

Interested in building your career at Rent the Runway? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...

RTR will not sponsor new H-1B visa applications

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Rent the Runway’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.