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SEO Specialist

Singapore

Reolink, a leader in intelligent visual technology for homes and businesses, was founded in 2009 by a group of engineers with a strong commitment to and passion for smarter security solutions.
Our products are now trusted by millions of users across more than 110 countries and regions worldwide. Building on this trust, we continue expanding our presence and bringing our innovations to more markets around the globe. Reolink remains committed to delivering advanced, reliable, and user‑centric solutions that empower people to protect what matters most.

Job Responsibilities

  • Develop and implement comprehensive mid‑ to long‑term SEO strategies, covering technical SEO, on‑page and off‑page optimization, link‑building initiatives, and local search optimization.
  • Conduct keyword research and traffic analysis; monitor indexing status, keyword rankings, website traffic, and conversion performance. Produce regular SEO performance reports and actionable optimization plans.
  • Collaborate with the engineering/tech team to identify and resolve technical SEO issues, including site architecture, page speed optimization, structured data (schema), and mobile‑friendliness.
  • Guide and collaborate with the content team on SEO-driven content planning to improve target keyword rankings, organic traffic growth, and overall content performance.
  • Stay current with search engine algorithm updates, analyze competitor SEO strategies, and continually explore new growth opportunities such as voice search, video SEO, and emerging search technologies.

Job Requirements

  • Bachelor’s degree or higher, preferably in Computer Science, Marketing, Communications, or a related field.
  • Minimum of 5 years of hands-on SEO experience; experience managing large websites or cross‑border SEO projects is a strong plus.
  • Proficient with major SEO tools such as Ahrefs, SEMrush, Google Search Console, Baidu Webmaster Tools, etc., with basic understanding of HTML/CSS.
  • Solid understanding of search engine algorithms, ranking factors, and best practices. Strong analytical abilities and logical thinking are essential.
  • Excellent cross-functional collaboration skills; experience in project management or team guidance is preferred.

 

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Ahrefs, SEMrush, Google Search Console, Baidu Webmaster Tools, etc., with basic understanding of HTML/CSS.

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