Director, Agency Sales

It’s an exciting time to be in marketing. Emerging technologies and evolving consumer expectations are transforming how brands connect with audiences. Today’s consumers are more informed, empowered, and privacy-conscious than ever.

Resonate is at the forefront of this shift, delivering AI-powered marketing data and identity solutions that help organizations uncover deeper insights and drive smarter strategies. By making data more powerful, accessible, and actionable, we enable our clients to stay ahead in a dynamic landscape.

Our mission is simple: empower companies to unlock rich insights and optimize engagement. Backed by passionate leaders, innovative engineers, and a driven sales team, Resonate is redefining what marketing intelligence can achieve.

Resonate has pioneered a completely new way to identify, understand, and engage highly targeted audiences by uncovering thousands of attributes that reveal their underlying values, beliefs, and motivations. If you have been in the AdTech or MarTech industry and are looking for the opportunity to transform an industry, look no further than Resonate.

Director, Agency Sales 

Agencies are facing disruption on all sides. Their clients are in-house. Margins are under pressure. Technology platforms are disintermediating in their value. AI is moving faster than most agency teams can adapt. Against this backdrop, Resonate is helping agencies evolve from execution partners to strategic growth engines and we are looking for a high-performing Director of Agency Sales to help lead that charge. 

We are looking for a consultative seller who understands the agency landscape, speaks the language of strategy and data, and brings urgency, discipline, and a passion for partnering with agency leaders to drive transformation. You will be an individual contributor and will report directly to the Managing Director of Agency Sales and will own a defined territory of agencies and be accountable for building a high-quality pipeline, leading complex consultative conversations, and developing partnerships that unlock measurable value for both client and agency. 

Key Responsibilities 

• Identify, engage, and develop new agency relationships across holding companies and independent firms 
• Lead strategic, insight-driven sales engagements with executives across strategy, media, analytics, and data 
• Frame the agency’s most pressing challenges, build urgency, and guide prospects toward Resonate solutions 
• Position Resonate as a long-term growth partner, not just a data vendor 
• Collaborate with internal teams across product, solutions, and marketing to shape the right message and support execution 
• Maintain accurate forecasting and pipeline management in Salesforce 
• Meet or exceed quarterly and annual sales targets, including new agency acquisition and revenue growth goals. 
• This is a hybrid/remote role with travel as needed (approximately 30%) to client meetings, agency offices, and industry events 

Qualifications & Experience Requirements   

• A proven enterprise seller with 5+ years of experience in marketing technology, data, SaaS, or analytics solutions, preferably into agencies or media firms 
• Deep understanding of agency operating models, decision cycles, and the pressures they face from clients, competition, and market shifts 
• Able to lead consultative sales conversations that challenge thinking and link Resonate’s platform to specific business outcomes 
• Strategic, disciplined, and proactive — someone who thrives in high-accountability, performance-first cultures 
• Adept at influencing senior decision-makers, aligning stakeholders, and driving urgency without over-selling 
• Comfortable navigating ambiguity, reframing problems, and guiding prospects through complex buying processes 
• Experienced with Salesforce and familiar with sales enablement tools and reporting best practices 

Personal Success Characteristics 

• Passionate about empowering agencies with the tools they need to succeed in a changing world. 
• Thrive on ownership, momentum, and consistent execution. 
• Quick learner with curiosity about client data, workflows, and performance drivers. 
• Resilient and adaptable to fast-paced environments. 
• Energized by collaboration and shared success within a performance-first culture. 

Why This Role Matters Now 

The pace of change in marketing has accelerated. Agencies have a short time frame to prove they still belong at the strategic table. Brands are asking for more insight, more personalization, and more accountability and if agencies cannot deliver, they risk being replaced. Resonate provides agencies with an AI-powered, real-time foundation for smarter strategy, faster activation, and provable performance. 

This role is your opportunity to help agencies win by selling solutions that bridge the gap between promise and proof. 

Why Resonate 

Resonate is the leading provider of AI-powered predictive consumer intelligence. Our proprietary infrastructure, rAI, delivers real-time insight into what consumers will do next and why enabling brands and agencies to personalize at scale and perform with confidence. Backed by ZMC, Resonate is growing fast and helping shape the future of data-driven marketing. Learn more at www.resonate.com. 

Benefits

Besides the opportunity to work alongside smart, fun, and hard-working colleagues at Resonate, you'll also enjoy uncapped growth potential, the chance to have a meaningful impact on the company, and the opportunity to work on cutting-edge, AI-powered marketing data and identity solutions that are forever changing the industry. From a competitive 401(k) match to an Open PTO policy that encourages real time off, we’re committed to creating an environment where our team members can thrive both inside and outside of work. Our comprehensive benefits package is designed to meet the diverse needs of our employees and their families. A full list of benefits is shared with candidates following their initial conversation with our HR team, so you’ll have a clear understanding of the support and resources available to you as part of the Resonate team.

Location

At Resonate, we take a remote-first approach to work, offering a flexible environment that empowers our team to collaborate seamlessly across different locations. While we embrace remote work, we also encourage thoughtful and intentional in-person collaboration to foster connection and teamwork when needed. Whether you're working from home or joining us in one of our state-of-the-art offices, you'll have the tools and resources you need to succeed.

Resonate is headquartered in Reston, VA, with offices in New York City and Washington, D.C. 

Our EEO Statement:

Resonate is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outline by federal, state, or local laws.

Find out more about our story at www.resonate.com.