HR Generalist

Resonate is a leading provider of high-quality, AI-powered consumer data, intelligence, and technology, empowering marketers to create a more personalized world that increases customer acquisition and lifetime value. Our SaaS platform, Ignite, and our Data-as-a-Service (DaaS) offerings provide unparalleled insights into consumer motivations, values, and behaviors, enabling our clients to connect with their target audiences in more meaningful and effective ways. We are a dynamic and fast-growing company seeking passionate and innovative individuals to join our team!

We're building something special at Resonate, and we need an exceptional HR Generalist to help us do it right. This is a high-impact, people-first role at the heart of Resonate’s employee experience. As our HR Generalist, you’ll be the connective tissue between our people and the systems, programs, and processes that help them do their best work. You’ll own the moments that matter - from a new hire’s first day to the everyday questions that shape how employees experience Resonate - while partnering with the HR Manager to build and continuously improve a function that scales with our growth. This role is ideal for someone who brings operational rigor, genuine care for people, and the drive to make HR a competitive advantage.

Key Responsibilities

• Champion the new hire experience end-to-end, designing and delivering a seamless onboarding journey that sets every employee up for success in a hybrid environment
• Maintain and continuously improve onboarding documentation, processes, and new hire communications
• Manage offboarding logistics including exit documentation, processes, and routine exit interviews
• Serve as the first point of contact for general HR questions from employees and managers
• Support the HR Manager on employee relations matters
• Empower employees to navigate HR systems, policies, and processes with confidence
• Administer employee benefits programs day-to-day, including enrollment changes, leave of absence tracking, and responding to employee benefit questions
• Support payroll processing by providing employee updates that impact payroll and verifying payroll accuracy
• Serve as a liaison with benefits vendors and brokers on routine issues and escalations
• Manage and maintain accurate employee records in compliance with federal, state, and company policies
• Own the HR engagement calendar, including planning and executing in-person, remote, and hybrid events, culture initiatives, and employee recognition programs
• Own the in-office workplace experience, ensuring a welcoming, well-stocked, and smoothly run environment - including vendor relationships, supply management, conference room readiness, and coordination of in-office events and meetings
• Support ad hoc HR projects as assigned by the HR Manager

Qualifications & Experience Requirements

Experience Requirements:

• 3+ years of dedicated HR experience within a high-growth or tech environment
• Proficiency in HRIS platforms (Paylocity & Greenhouse preferred)
• Excellent organizational skills and attention to detail
• Superior written and verbal communication skills
• Comfort working with data - able to run HRIS reports, track headcount metrics, and use data to identify trends and inform decisions
• Proven ability to manage multiple tasks and priorities in a fast-paced environment
• High level of discretion and confidentiality

Preferred Qualifications

• Bachelor’s degree in human resources or a related field
• PHR and/or SHRM-CP certification a plus

Resonate Attributes

At Resonate, we care about more than your experience on paper. We look for teammates who bring the right mindset and ways of working to help us do great work, together. The Resonators who thrive here embody these qualities:

• Proactive Problem-Solving: You spot challenges early and take initiative to solve them.
• Ownership: You take initiative, follow through, and hold yourself accountable.
• Collaboration: You value working with others and building strong, respectful relationships.
• Adaptability: You stay steady through change and adjust when needed.
• Growth Mindset: You’re open to learning, feedback, and trying new things.
• Customer Focus: You keep the end user in mind and aim for impact.
• Clear Communication: You express ideas simply and listen to understand.
• Integrity & Empathy: You act with honesty and consider the people around you.
• Strategic Thinking: You focus on what matters most and work with purpose.
• Drive: You show up motivated and ready to move things forward.
• Readiness: You bring the skills to contribute meaningfully from day one.

These attributes are the foundation of how we work and grow together! 

Benefits

Besides the opportunity to work alongside smart, fun, and hard-working colleagues at Resonate, you'll also enjoy uncapped growth potential, the chance to have a meaningful impact on the company, and the opportunity to work on cutting-edge, AI-powered marketing data and identity solutions that are forever changing the industry. From a competitive 401(k) match to an Open PTO policy that encourages real time off, we’re committed to creating an environment where our team members can thrive both inside and outside of work. Our comprehensive benefits package is designed to meet the diverse needs of our employees and their families. A full list of benefits is shared with candidates following their initial conversation with our HR team, so you’ll have a clear understanding of the support and resources available to you as part of the Resonate team.

Location

At Resonate, we take a remote-first approach to work, offering a flexible environment that empowers our team to collaborate seamlessly across different locations. While we embrace remote work, we also encourage thoughtful and intentional in-person collaboration to foster connection and teamwork when needed. Whether you're working from home or joining us in one of our state-of-the-art offices, you'll have the tools and resources you need to succeed.

Resonate is headquartered in Reston, VA, with offices in New York City and Washington, D.C. 

Our EEO Statement:

Resonate is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outline by federal, state, or local laws.

Find out more about our story at www.resonate.com.