Assistant Brand Manager (Elizabeth Arden - Go to Market)
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.
We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.
We are Revlon, together, transforming beauty.
This role is a Hybrid Role: Employees are expected to work from our New York, NY office 3 days per week and may work remotely the remaining days
A legendary innovator and a tireless entrepreneur, Miss Elizabeth Arden established the American beauty industry a century ago. Born Florence Nightingale Graham, she traveled from rural Canada to New York City, where she opened the first Red Door salon on Fifth Avenue in 1910. Elizabeth Arden's fundamental belief was that beauty should not be a veneer of makeup, but an intelligent cooperation between science and nature in order to develop a woman's finest natural assets. She lived by her mantra, "To be beautiful is the birthright of every woman." Miss Arden created skin care products that benefited, not masked, the skin. She not only promoted her concept of Total Beauty, including diligent skincare, nutrition and fitness, but lived it prudently as she persistently sought to bring a scientific approach to skincare formulations. Through it all, Miss Arden created both an empire and a new industry. Her entrepreneurial spirit and commitment to innovation, quality and excellence remain the soul of the company today.
Responsibilities include, but are not limited to:
- Lead and deliver new / existing product campaign activations in line with US brand go-to-market strategy as well as providing key tactical plans / reporting.
- Coordinate and support key business functions in the development of US marketing initiatives (i.e sales, DTC, digital, design, social / influencer, PR, education, merchandising, finance, global, regional, SEO and more) to deliver against the pipeline of go-to-market activations.
- Own and maintain weekly marketing calendar, ensuring execution of all planned initiatives.
- Deliver and execute support functions (i.e. retailer presentations, creative briefs, brand performance updates, promotional set design briefs, etc.) all within adherence and execution of US brand guidelines.
- Maintain budget, process invoices, vendor set up and track to ensure they are paid on time.
- Execute & deliever sampling, GWP and promotional gift sets strategy from conception to execution.
- Complete various analyses (i.e. promotions, new product launches, etc.) and completing monthly business reviews.
- Manage SKU portfolio list and input product info for retailers (Macy’s, Dillard’s, Ulta, Amazon, etc.).
- Create and update seasonal side by side for retailer accounts and be the point person for retailer meeting coordination – providing support with decks and samples.
- Manage library of content placement and competitive swipe, especially Macy’s, Dillard’s, and Ulta. Report and share findings.
- Own the seasonal Sell Book process: develop timeline, gather assets, create layout, and work with the outside vendor to print and ship.
- Assist Sr. Marketing Manager with other ad hoc projects and support as needed, such as prepare and track various meeting invites, reports, documents, and processes with extensive use of Word, Excel and PowerPoint.
Requirements and Skills:
- 2-5 years of relevant experience; beauty experience is a plus
- Bachelor’s Degree required; major in business or marketing is a plus
- Strong interpersonal / collaboration skills
- Good communication skills are essential (strong written, verbal, and presentation skills)
- Good organizational and project management skills
- Strong analytical and PC skills (Word, Excel, Powerpoint, NPD DecisionKey)
- Ability to adapt quickly to changing priorities in a fast-paced environment
#LI-NA1 #LI-Hybrid
Revlon is unable to sponsor or transfer employment visas for this role; candidates must be legally authorized to work in the United States without current or future visa support.
The base pay range for this position is $80,000 - $100,000 / year; however base pay offered may vary depending on skills, experience, job-related knowledge, and geographic location. Certain positions may also be eligible for short-term incentives as part of total compensation.
Employees (and their families) are eligible for medical, dental, and vision benefits. Employees are covered by the company-paid basic life insurance policy and company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of base salary for up to 26 weeks if you are disabled). Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.
Employees will also receive 3 weeks of vacation, pro-rated based on date of hire for the 1st year of employment and twelve paid holidays throughout the calendar year. Vacation will depend on role.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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