Back to jobs

Marketing Operations Manager

NYC, Princeton, Boston or Palm Beach Florida

RxSense is a leading healthcare technology company delivering innovative solutions for pharmacy benefits and prescription savings. Our enterprise platform brings transparency, flexibility, and efficiency to pharmacy benefit management, helping clients streamline operations and enabling consumers to save on prescriptions. By integrating intelligence across the pharmacy ecosystem, RxSense makes cost-effective healthcare more accessible. Whether for PBMs, pharmacies, or individuals, our solutions help modernize operations, reduce costs, and improve outcomes. 

RxSense also owns and operates SingleCare, a free prescription savings service that offers consumers access to consistently low prices on prescription drugs. Through its partnerships with the country’s largest pharmacies and grocers, including CVS, Walgreens, Walmart, Kroger and Albertsons, SingleCare improves access and adherence to affordable medications and has helped millions of Americans save over $11 billion on their medications. 

RxSense is a great place to work! Our company has earned several prestigious awards, including Fast Company’s Most Innovative Companies, Forbes’ Top Startup Employers, Modern Healthcare's Best Places to Work in Healthcare, and Inc’s Best in Business and Best Workplaces.

Position Overview:

RxSense is an innovative health technology company committed to delivering forward-thinking solutions across the healthcare landscape. We’re looking for a strategic and detail-oriented Marketing Operations Manager to help power our marketing engine. In this role, you’ll oversee the systems, data, and processes that drive marketing performance—from campaign execution and lead management to reporting and optimization. You’ll partner closely with marketing, sales, and tech teams to ensure our tools are integrated, our data is clean, and our efforts are measurable. This is a key role for someone who thrives at the intersection of strategy, systems, and execution.

This role reports directly to the VP, Integrated Marketing.

Key Responsibilities:

Digital Outreach & Campaign Management

  • Execute comprehensive digital marketing strategies across email, paid search, and display advertising channels.
  • Define target audiences, segmentation strategies, and campaign goals to drive personalized and impactful outreach.
  • Build, schedule, and launch targeted email campaigns; oversee template creation, versioning, and production workflows for streamlined execution.
  • Plan and execute paid media campaigns across ensuring alignment with overall marketing objectives.
  • Conduct A/B testing across email and ad creatives to optimize subject lines, content, design elements, and audience targeting.
  • Monitor and optimize campaign performance metrics (CTR, conversion rates, deliverability, ROI) with a focus on real-time adjustments and continuous improvement.
  • Maintain clean and accurate subscriber and audience lists to support effective targeting and campaign health.

Data & Analytics

  • Analyze campaign and channel performance to identify opportunities for improvement and growth for email, paid search, social and other marketing initiatives. 
  • Develop marketing attribution models to tie campaigns to lead conversions and sales outcomes.
  • Build and maintain dashboards and reporting tools to track KPIs, ROI, and funnel metrics.
  • Develop and manage marketing automation workflows, lead scoring, and campaign tracking to optimize the lead lifecycle.Support broader business reporting, including QBRs, goal tracking, and team productivity reports.

Marketing Technology & Platform Management

  • Serve as the SME and administrator for the RxSense marketing tech stack, including Salesforce, HubSpot, ZoomInfo, LinkedIn and Contentful.  
  • Manage end-to-end platform integration and ensure alignment between marketing and sales systems.
  • Oversee user access, training, license management, and vendor relationships.
  • Ensure proper website tagging and analytics implementation to enable robust tracking and insights.
  • Own marketing project processes and workflows via Google & Asana, including intake, task management, and process optimization.Partner with the sales team to boost engagement and optimize usage of sales tools like Salesforce, LinkedIn and ZoomInfo.
  • Website content manager, responsible for updating and maintaining site content in alignment with marketing initiatives.

Qualifications:

  • 5+ years of experience in marketing operations, digital marketing, or a related field.
  • Proven hands-on experience with marketing platforms (e.g., HubSpot, Marketo, Pardot), CRM systems (Salesforce, Contentful), and digital ad platforms (Google Ads, LinkedIn).
  • Strong analytical skills and the ability to transform data into strategic, actionable insights.
  • Demonstrated success managing MarTech tools and marketing systems end-to-end.
  • Detail-oriented with exceptional organizational and project management abilities.
  • Strong cross-functional collaboration and communication skills.
  • Experience with Asana or similar project management platforms.
  • Familiarity with SQL or business intelligence tools (e.g., Tableau, Looker, Power BI) preferred.
  • Experience with website CMS platforms and working knowledge of HTML/CSS/Contentful preferred.

Salary Range: 90,000 - 120,000

 

RxSense believes that a diverse workforce is a more talented and productive workforce. As such, we are an Equal Opportunity and Affirmative Action employer. Our recruitment process is free from discriminatory hiring practices and all qualified applicants are considered for employment without regard to race, color, religion, sex, gender, sexual orientation, gender identity, ancestry, age, or national origin.  Neither will qualified applicants be discriminated against on the basis of disability or protected veteran status.  We believe in the strength of the collaboration, creativity and sense of community a diverse workforce brings. 

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in RxSense’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.