Manager, Partnerships
Agency Partner Manager – HubSpot Ecosystem
Location: Remote (US or Canada) | Full-Time | Partnerships
The Opportunity
Salesmsg is a profitable, product-led SaaS company growing 60%+ year over year. Partnerships already drive roughly 30% of new business — and we are nowhere near the ceiling of what that channel can produce.
We have a signed base of dozens of agencies, a working partner infrastructure, and a clear go-to-market motion inside the HubSpot ecosystem. What we need now is the right person to own it day-to-day: activating dormant partners, driving referral velocity, and recruiting the next wave of high-fit agencies — with a priority focus on agencies serving multi-location and franchise businesses.
This is a rare seat — real revenue accountability, meaningful autonomy, and a channel that is already producing. You are not building from scratch. You are accelerating what is already working.
What You Will Own
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Monthly active partner count — the single most important number in this role. A partner is active when they refer at least one lead per month.
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Activation of the existing signed base. Tier partners, identify the top 20-30, and get them into referral motion within 45 days of outreach.
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Net-new agency recruitment, with a focus on HubSpot Elite and Diamond agencies — particularly those serving multi-location and franchise business models. Target 3+ new partners signed by end of Q2, 10+ by Q4.
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Partner-sourced pipeline. Own the referral-to-sales handoff, maintain clean attribution in HubSpot and PartnerStack, and report on partner-influenced ARR weekly.
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Co-marketing execution — webinars, partner panels, and virtual workshops tied directly to pipeline generation.
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Partner health. Run QBRs with top-tier partners, prune partners who do not engage after structured activation, and keep the book lean and productive.
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Ecosystem event support. Support the Head of Partnerships at tier-1 events (INBOUND, IMPACT, and equivalents) — pre-event partner outreach, on-site execution, and post-event SQL handoff to Sales within 48 hours.
What Success Looks Like
First 90 Days:
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Partner base tiered and top 20-30 targets in active outreach
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5+ net-new active partners from existing signed base
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3-5 deal referrals handed to Sales
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Weekly operating rhythm documented and running
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Pipeline attribution clean in HubSpot
By End of Q2:
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15+ monthly active partners (up from 10)
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3+ net-new agencies signed, with at least 1 serving multi-location or franchise clients
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5+ deal referrals to Sales
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20%+ partner-influenced contribution to net-new ARR
What You Bring
Required:
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3-5 years in SaaS partnerships, agency channel management, or a closely related role with revenue accountability
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Demonstrated experience managing a partner portfolio against pipeline or revenue targets — not just relationship maintenance
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Familiarity with the HubSpot ecosystem — agencies, ISVs, or the platform itself
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Comfort asking for referrals directly and holding partners accountable when engagement drops
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Strong CRM discipline — HubSpot preferred
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Ability to manage a structured cadence across 30+ external stakeholders without losing quality
Preferred:
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Direct experience inside a HubSpot ISV or agency partner program
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Exposure to PartnerStack or a similar PRM tool
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Background in MarTech, sales technology, or RevOps tooling
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Familiarity with multi-location or franchise business models and their agency ecosystems
Travel: 10-20% for partner events and ecosystem conferences.
Who Thrives Here
This role is a natural fit if you have carried a partner revenue number before and found it motivating rather than stressful. You like having a defined book, a clear KPI, and the autonomy to figure out how to hit it. You follow up without being asked. You would rather prune a bad partner than carry dead weight. You do not need a lot of oversight, but you do want a manager who is invested in your success.
If vague relationship management frustrates you, and you want to be measured on results — this is the right seat.
Compensation
$95,000 base salary + $15,000 variable tied to monthly active partner growth and partner-sourced pipeline. $110,000 OTE.
Variable is structured to be achievable at plan. This is not a stretch number — it reflects hitting the Q2 and Q4 targets outlined above.
Why Salesmsg
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Profitable and growing 60%+ YoY — no runway anxiety, no cost-cutting, real investment in the channel
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Partnerships already drive ~30% of new business — this is a proven motion, not an experiment
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Deep HubSpot ecosystem presence with room to grow into Salesforce
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Remote-first, low-ego team — results matter, politics do not
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Clear reporting line to the Head of Partnerships with a defined strategy already in place
Apply
If you have done this work before and want to own the outcome — apply now. We move quickly and we are actively reviewing applications.
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