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Sr. Strategist (NY - Remote)

New York, NY

About Saylor

Saylor is an LA-based creative agency for entertainment brands and brands who seek to entertain. We are an office filled with passionate people who love to work together to develop authentic, sharable content that inspires fans across the internet. We represent a wide range of clients, including Netflix, Disney, Amazon, Hulu, Paramount+, and more.

We’re a close-knit team of creatives who value collaboration, quality of work, innovation, and most importantly: being social. In the office, we aim to create a supportive environment where individuals are encouraged to work together to problem-solve for our clients.

Position Overview

We’re looking for a culturally attuned, insights-driven Senior Strategist with a passion for storytelling and digital-first brand building. This person will partner closely with clients and creative teams to transform consumer and cultural insights into breakthrough strategies and award-worthy creative work. Ideal candidates will bring a blend of critical thinking, trend fluency, and creative empathy to help shape ideas, guide teams, and inspire clients.

This position reports to the Director of Strategy.

Salary

This is a full-time, exempt role with a salary range of $100,000-$125,000, depending on experience. This is a remote role and candidates should be comfortable working east coast hours, and preference will be given to candidates in New York or New Jersey.

Key Responsibilities

Strategy: Lead development of strategic frameworks and campaign platforms grounded in audience, cultural, and competitive insights. Craft compelling brand stories and creative briefs with clear objectives.
Research: Contribute to the design and execution of qualitative and quantitative research projects. Including developing screeners, creating discussion guides, moderating sessions, capturing key insights, and producing reports.
Creative Refinement: Serve as a strategic partner in brainstorms and reviews, helping shape and challenge creative work to ensure it's strategically sound and culturally relevant.
Collaboration: Collaborate across teams and mentor junior strategists, helping grow strategic thinking across the department.
Analysis & Reporting: Collaborate with Strategy leadership to establish and implement measurement plans to assess campaign effectiveness. Align objectives, KPIs, and metrics with clients and internal teams to foster a culture of accountability and continuous improvement.
Trend-Spotting: Stay up-to-date with current trends and innovation in integrated communication strategies (e.g., media, digital, research, etc.)
Client Counsel: Provide senior-level strategic counsel to clients, helping translate their business challenges into culturally resonant creative strategies.

Qualifications

  • 5-7  years of relevant experience in strategy, qualitative research, or a comparable field
  • Excellent written and verbal communication skills
  • Highly organized, detail-oriented, and capable of managing multiple projects simultaneously
  • Comfortable working in a fast-paced, deadline-driven environment
  • Familiarity with research and social listening tools (eg, Meltwater, Sprout, Brand Watch, GWI)
  • A positive, proactive attitude and a passion for internet culture and social storytelling
  • Demonstrated expertise in uncovering insights and knowledge of how to leverage them to achieve marketing objectives
  • The ability to translate clients’ goals and objectives into actionable and measurable marketing recommendations
  • Proven ability to build and maintain senior client relationships.
  • Experience mentoring or managing junior team members.
  • Hospitality experience is a plus.

Benefits

We offer a competitive hourly rate, health insurance, 401 (k), generous vacation, and opportunities for growth within the company.

Saylor is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.​​ Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

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