Manager, Social Media
Self Financial is a venture-backed, high-growth FinTech company with a mission to increase economic inclusion and financial resilience by empowering people to build credit and build savings.
We're looking for people who share our passion and are driven to tackle challenges, find solutions and make the financial space better for the communities we serve.
Our team is passionate about challenging the status quo of the credit industry by providing people accessible tools to take control of their credit. Executing on our mission requires deep collaboration across our teams to ensure our products reach the people who can benefit from them the most, particularly the 100 million+ Americans who have no or low credit.
We celebrate diversity and are committed to creating an inclusive environment for all employees. To that end, we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
Job Description:
Self is searching for a Social Media Manager to shape and lead a dynamic social media strategy and ensure alignment with overall marketing and business objectives. As a leader on our Organic Marketing Team reporting to the VP of Communications, you’ll be responsible for content creation, community engagement, influencer partnerships, and data-driven optimizations. You’ll develop and lead a team of two through the execution of social strategies that create a cohesive presence across platforms.This role requires a strong blend of creativity, analytical skills, and leadership to expand our reach and foster brand loyalty.
What you will do:
- Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and lead generation across multiple platforms
- Lead a team of two social media coordinators, providing mentorship, training, and performance feedback
- Create, curate, and optimize high-quality content that aligns with the company’s voice, values, and goals
- Track, analyze and report on key metrics, trends, and KPIs to optimize performance
- Manage and grow the company’s social media communities
- Collaborate with cross-functional teams including content, PR, design, and performance marketing
- Stay up-to-date on industry trends, competitor activities, and best practices to keep our social media efforts relevant and innovative
- Lead social strategy and execution within go-to-market planning to ensure cohesive campaigns that align with broader brand and business objectives
- Oversee the social media calendar
Who you are:
- 4+ years of experience in social media management and at least 2 years managing a (small) team
- Experience in fintech or other highly-regulated industries is also strongly preferred
- Expertise in social media platforms, influencer management, social management tools
- Strong leadership skills with the ability to mentor and guide a team
- Excellent communication skills and a strong eye for design, video, and visual aesthetics
- Experience with social media management tools (e.g., Hootsuite), analytics platforms
- Familiarity with video content creation and editing
- Familiarity with social media analytics tools and an understanding of how to leverage data to inform strategy
- Curiosity and a passion for social media, pop culture, and digital innovation
- Experience managing influencers and an influencer agency
- Knowledge of SEO, content marketing, and digital marketing best practices
- Creative, self-motivated, and highly organized with the ability to manage multiple projects in a fast-paced environment
- Please show examples of your work
Base salary range: $99,000-133,000 annually. Individual pay is based on factors unique to each candidate, including skill set, experience, and other job-related reasons
Benefits and Perks:
We have the compensation and benefits you expect. But there's one thing that Self Financial can offer that many companies cannot: we can positively change the world, while making a profit. We are a team of Builders, empowering our customers to build their dreams. We have a Do the Right Thing ethos in all that we do, and we hope you value that approach, too.
Our perks include:
- Company equity in the form of Stock Options
- Performance-based bonuses
- Generous employer-paid health, vision and dental insurance coverage
- Flexible vacation policy
- Educational assistance
- Free gym membership
- Casual dress code
- Team building events and activities
- Remote work arrangements/ flexible work schedule
- Paid parental leave
Self Financial requires all employees hired to successfully pass a background check.
We are an Equal Opportunity Employer.
At this time, we are only able to consider applicants who are U.S. Citizens or Green Card Holders for employment opportunities. We appreciate your understanding.
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