Product Marketing Intern

About Sezzle:

Sezzle is a cutting-edge fintech company dedicated to financially empowering the next generation. With only one in three millennials owning a credit card and the majority lacking their desired credit scores, Sezzle addresses these challenges through a payment platform that offers interest-free installment plans at online stores. By increasing consumers' purchasing power, Sezzle drives sales and basket sizes for thousands of eCommerce merchants that it partners with.

About the Role: 

Sezzle is seeking a Product Marketing Intern to help us understand our users; what they do, what they think, and what it means for how we grow. This role sits within the Product organization and works directly with the Head of Product Marketing.

The focus of the internship is insight generation. You'll dig into behavioral data to understand how users discover and engage with Sezzle's features, analyze survey and qualitative feedback to understand why they behave the way they do, and monitor ongoing tests to help the team understand what's working. You'll also serve as a fresh set of eyes on our Gen Z audience, helping us stay connected to how 18–25-year-old shoppers think and what they expect from products like ours.

This internship is ideal for someone who enjoys finding patterns in messy data, asking good questions, and turning what they learn into something a team can actually act on. You'll gain exposure to how product, marketing, and data teams collaborate while owning meaningful projects that drive real business outcomes. The best person in this role won't stop at the insight; they'll use what they've learned to recommend a next step, navigate the cross-functional complexity to get a test off the ground, and see it all the way through to results.

What You'll Do:

Behavioral Data & Feature Insights

● Analyze feature usage, adoption, and activation data to understand how users are engaging with Sezzle's product ecosystem

● Identify patterns across user cohorts to surface where engagement is strong, where it drops off, and why

● Pull insights from existing dashboards and reports to support growth strategy updates

● Translate raw data into clear, concise summaries that Product and Marketing teams can act on

Survey & Qualitative Research 

● Design and analyze in-app and external surveys to understand user motivations, friction points, and awareness gaps

● Synthesize qualitative feedback from sources like NPS, in-app tools, and user interviews into recurring themes and opportunities

● Help manage our Customer Advisory Board, a monthly forum with 18–25-year-old shoppers where we gather feedback on what we're building

● Bring a Gen Z perspective to research findings, flagging when messaging feels off or when competitors are doing something worth paying attention to

Test Monitoring & Results Reporting 

● Serve as an ongoing monitor for live marketing and product tests, tracking what's running, what's being measured, and when results are ready

● Summarize test results with a focus on engagement, feature behavior, and repeat usage

● Maintain a running log of test learnings so the team has a reliable record of what's been tried and what's been learned

Growth Strategy & Competitive Research 

● Assist in refreshing growth strategy documentation by validating data, insights, and live messaging

● Partner with cross-functional teammates to confirm what is currently live and what has been learned

● Conduct competitive, feature-by-feature research to understand how similar products are positioned, with attention to how they show up for younger audiences

Documentation & Insight Infrastructure

● Create clear, reusable documentation that captures findings from data analysis, surveys, and test results

● Organize and maintain insight references used across Product Marketing, MarComms, and Product teams

● Help ensure internal materials accurately reflect current user sentiment and behavioral patterns

What We Look For:

• Currently pursuing a degree in Marketing, Business, Product, Analytics, or a related field
• Strong organizational and documentation skills 
• Comfortable working with ambiguity and turning loose direction into clear next steps
• Ability to analyze basic datasets and identify patterns or themes
• Strong written communication skills

Preferred Knowledge and Skills

• Previous internship or coursework related to marketing, product, research, or operations
• Familiarity with lifecycle marketing concepts, experimentation, or user journeys
• Familiarity with AI tools. We use Claude heavily in this role, and general comfort with AI-assisted research, writing, and analysis is a plus
• Interest in fintech, consumer apps, or e-commerce 
• You are 18–25 yourself, and bring a lived perspective on what it means to be a Gen Z consumer

Why Intern at Sezzle?

• Work alongside brilliant product and engineering minds who will help you level up
• Get hands-on experience in an agile, fast-moving environment where your feedback actually gets implemented.
• Help shape product experiences for millions of users
• Be part of a company that genuinely values diverse perspectives and big thinking
• Leave with tangible experience and a deeper understanding of how great products are built, tested, and launched

About You:

• You have relentlessly high standards - many people may think your standards are unreasonably high. You are continually raising the bar and driving those around you to deliver great results. You make sure that defects do not get sent down the line and that problems are fixed so they stay fixed.
• You’re not bound by convention - your success—and much of the fun—lies in developing new ways to do things
• You need action - speed matters in business. Many decisions and actions are reversible and do not need extensive study. We value calculated risk-taking.
• You earn trust - you listen attentively, speak candidly, and treat others respectfully.
• You have backbone; disagree, then commit - you can respectfully challenge decisions when you disagree, even when doing so is uncomfortable or exhausting. You have conviction and are tenacious. You do not compromise for the sake of social cohesion. Once a decision is determined, you commit wholly.
• You deliver results - you focus on the key inputs and deliver them with the right quality and in a timely fashion. Despite setbacks, you rise to the occasion and never settle.

What Makes Working at Sezzle Awesome:

At Sezzle, we are more than just brilliant engineers, passionate data enthusiasts, out-of-the-box thinkers, and determined innovators. We believe in surrounding ourselves with only the best and the brightest individuals. Our culture is not defined by a certain set of perks designed to give the illusion of the traditional startup culture, but rather, it is the visible example living in every employee that we hire. Sezzle recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting our mission.

Compensation

The compensation range for the role is $15 - $20 per hour. Specific compensation offered to a candidate may be dependent on factors such as education, experience, qualifications, and alignment with market data. Exceptional candidates may receive salaries outside of the posted ranges.

#Li-remote #Full-time