Job Application for Media Manager- Ninja Kitchen at SharkNinja

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About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

We are looking for a Media Manager - Ninja Kitchen to join our dynamic team. You’ll be responsible for developing and executing media strategies to drive awareness, consideration, and sales across various Kitchen product categories. Working closely with cross-functional teams, you will lead integrated media campaigns across traditional and digital media channels to ensure the successful promotion of Ninja Kitchen products.

Strategic Media Planning & Execution:
Develop and implement media strategies that align with Ninja Kitchen’s brand objectives and growth goals. Work with internal teams and agencies to execute campaigns across digital, social, TV, print, and other relevant media channels.
Campaign Management & Optimization:
Oversee the day-to-day execution of media campaigns, ensuring they are delivered on time, within budget, and achieve key performance metrics. Optimize campaigns continuously to maximize ROI.
Cross-Functional Collaboration:
Collaborate with brand marketing, creative, social, PR, and sales teams to ensure media plans align with broader marketing strategies and business objectives. Ensure integrated execution across all touchpoints.
Media Buying & Negotiation:
Manage media buying, including negotiations with media vendors, ensuring the best rates and placements for Kitchen media campaigns. Maintain strong relationships with media agencies and external partners to ensure smooth execution.
Reporting & Analysis:
Track campaign performance and provide regular updates to internal stakeholders on key metrics such as reach, engagement, and sales performance. Use analytics to provide actionable insights and recommendations for future campaigns.
Audience Segmentation & Targeting:
Define and segment target audiences based on customer insights, behavior, and demographics, tailoring media strategies for maximum impact in the Kitchen living space.
Budget Management:
Manage the media budget for Ninja Kitchen campaigns, ensuring efficient allocation and maximizing the impact of every dollar spent. Track and report on spend and performance to ensure campaigns are staying on track.
Competitive & Market Insights:
Monitor competitor media activities, trends, and new innovations in the Kitchen space. Use market insights to refine media strategies and keep Ninja Kitchen competitive.

What You’ll Bring

5+ years of experience in media planning, buying, and execution, preferably with a focus on consumer products and Kitchen categories. Experience managing integrated campaigns across digital and traditional media channels is essential.
Strong understanding of media channels (digital, TV, print, etc.) with a focus on driving awareness, engagement, and sales. Experience working with media agencies to plan and optimize campaigns.
Ability to analyze campaign performance data, extract key insights, and use those insights to optimize media plans and improve future campaigns. Experience with analytics tools such as Google Analytics, Nielsen, or similar platforms is a plus.
Excellent organizational and project management skills. Proven ability to manage multiple projects simultaneously, meet deadlines, and handle high-pressure situations.
Strong verbal and written communication skills, with the ability to present ideas clearly to stakeholders at all levels. Ability to collaborate effectively with cross-functional teams.
Strong negotiation skills to secure the best media rates and placements for Ninja Kitchen campaigns. Experience working with media vendors and external agencies.
A passion for Kitchen living, cooking, and adventure is a plus. Knowledge of the Kitchen products industry will be highly valued.
A Bachelor’s degree in Marketing, Communications, or a related field. An advanced degree (MBA, etc.) is a plus.

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja
Outrageously Extraordinary

SharkNinja's Candidate Privacy Notice can be found here: https://www.sharkninja.com/candidate-privacy-notice/

For candidates based in China, please visit: https://sharkninja.com/candidate-privacy-notice/china/

For candidates based in Vietnam, please visit: https://www.sharkninja.com/candidate-privacy-notice/vietnam/

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com

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SharkNinja, Welcoming Everyone

At SharkNinja, we take pride in our uniqueness. Our innovation extends beyond our products to the way we work, embracing diversity as a cornerstone of our success. We recognize that our differences make us stronger, more creative, and better at what we do. Our workforce should reflect the diversity of our customer base, which is why our recruitment commitment is to truly be an exemplary, equal opportunity employer, fostering a welcoming and inclusive workplace.

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Media Manager- Ninja Kitchen

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