Product Evangelist

About the role: 

Sigma is a next-generation analytics and business intelligence (BI) platform empowering business users to explore and analyze cloud data with the full power of SQL in a familiar spreadsheet interface. We are looking for an energetic Product Evangelist (Junior to Mid-Level) to join our team in San Francisco. In this role, you will combine technical savvy with creative marketing to showcase Sigma’s capabilities through compelling content and demos. You’ll be the go-to expert for creating high-impact product videos, interactive demos, and technical content that engage both technical and business audiences. If you love bringing cutting-edge technology to life through storytelling and live demonstrations, this role is for you!

What you will be doing:

As a Product Evangelist at Sigma, you will:

• Update our website, ensuring our messaging and product value are clearly communicated and up-to-date.
• Work closely with Product and Solutions Engineering to create demo assets for every new product or feature launch.
• Create and maintain tutorial video content for our website and knowledge base – particularly focusing on advanced features like Data Apps.
• Create engaging, polished demo videos for each of Sigma’s core product pages.
• Design and build scenario-based demos that showcase Sigma in real-world workflows. For example, produce immersive “day in the life” demo stories for roles like Sales Operations and Finance, illustrating how each uses Sigma to solve problems.
• Collaborate with our events team to assemble and refine live booth demos for industry conferences and summits.
• Serve as a technical subject-matter expert within the marketing team. Be ready to investigate and deep-dive into integration details or other platforms.
• Own the cadence of product demo content on Sigma’s social channels.
  
  

Qualifications We Need

• Hands-on command of the Sigma platform – you understand how to build dashboards, data applications, and leverage Sigma’s features to tell a story with data.
• The ability to write and understand SQL queries is essential. You’ll be working with data and may need to craft queries for demos and tutorials.
• Eagerness to learn additional languages and frameworks as needed (e.g., Python for Sigma’s Python integrations, embedded analytics SDKs, or other scripting to enhance demos).
• Comfortable and confident presenting on camera and to live audiences. You have a dynamic on-screen presence and can simplify complex technical concepts for various viewers. (Candidates must submit a sample demo video to demonstrate these skills.)
  
• Prior experience in a SaaS company, tech consulting, or a data/analytics-related industry role. You understand B2B software and the importance of good storytelling in that context.
• Strong organizational skills to manage multiple projects (website content, video production schedules, event prep, etc.) and deliver high-quality work on time.
  
  

Preferred Qualifications 

• Experience with cloud data warehouses or data platforms like Snowflake and/or Databricks is a strong plus. Our demos often connect to these systems, so understanding them will help you create more credible and powerful content.
• Background using BI/analytics tools (e.g., Tableau, Looker, Power BI) or building data applications. This will help you quickly grasp Sigma’s unique value and communicate differentiation.
• Exposure to product marketing, technical content creation, or developer evangelism. Perhaps you’ve made tutorial videos, written technical blog posts, or given webinars – show us your portfolio!
• Ability to think creatively about storytelling – for instance, designing relatable user scenarios for demos or using innovative approaches to make videos engaging and fun.
  
  

Additional Job details

The base salary range for this position is $115k - $130k annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work at Sigma Computing. This role is eligible for stock options, as well as a comprehensive benefits package.

About us:

Sigma is the only cloud analytics and business intelligence tool empowering business teams to break free from the confines of the dashboard, explore data for themselves, and make better, faster decisions. The award-winning software was built to capitalize on the performance power of cloud data warehouses to combine data sources and analyze billions of rows of data instantly via an intuitive, spreadsheet-like interface – no coding required.

Since launching with its unique interface, Sigma Computing has added features such as collaboration tools and embedded analytics capabilities. The most recent product launch included a set of AI tools such as forecasting capabilities, an AI copilot and a notebook interface for users who prefer a code-first environment.

Sigma announced its $200M in Series D financing in May 2024, to continue transforming BI through its innovations in AI infrastructure, data application development, enterprise-wide collaboration, and business user adoption. Spark Capital and Avenir Growth Capital co-led the Series D funding round, with additional participation from a group of past investors including Snowflake Ventures and Sutter Hill Ventures.The Series D funding, raised at a valuation 60% higher than the company’s Series C round three years ago, promises to further accelerate Sigma’s growth.   

Come join us!

Benefits For Our Full-Time Employees:

• Equity
• Generous health benefits
• Flexible time off policy. Take the time off you need!
• Paid bonding time for all new parents
• Traditional and Roth 401k
• Commuter and FSA benefits
• Lunch Program
• Dog friendly office

Sigma Computing is an equal opportunity employer. We are committed to building a smart and strong team regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We look forward to learning how your experience can enable all of us to grow.

Note: We have an in-office work environment in all our offices in SF, NYC, and London.