Back to jobs

Vice President, Brand Communications (Consumer Lifestyle)

Los Angeles, CA OR New York, NY

Small Girls PR is looking for a VP to inspire and guide day-to-day creativity and strategy for brands within the general consumer lifestyle spaces including, but not limited to food and beverage, fashion, beauty and more including household names as well as emerging start up brands. 

Our clients turn to us for long-term strategy, brand purpose architecture, creative pitch angles, and out-of-the-box ideas that bring their positioning to life in thoughtful ways. As a team lead, this person will drive the client relationships, leading junior staff to deliver.

There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and catapulted Olay’s Super Bowl ad to the cover of AdWeek. 

Note: This role is based in our LA or NYC office, working two days a week in the office on a hybrid schedule. 

How you’ll make an impact:

  • As a creative thought leader, you’ll see your zaniest ideas turned into inspiring campaigns — this position plays host to weekly brainstorms, reverse engineers virality, and leads the creation of ownable moments for our brands
  • You’ll act as the strategic lead directing high-level media strategy, brand messaging,  high stakes comms, and engineering best in class results for the accounts in your purview
  • You will oversee day-to-day work as well as the long-term professional development of 2-3 direct reports
  • You’ll be a key part of new business, both in voicing the brands you are passionate about taking on, as well as developing the proposals and concepts that win the hearts and minds of new partners
  • You will have a finger on the pulse of the industry, ensuring we are creatively one-upping the competition with original campaign ideas, ownable moment ideation, and strategic insights 

Why we’ll love you:

  • You have PR & Marketing expertise with a minimum of 10+ years of experience in media relations, ideally working with larger and smaller start up brands. 
  • You have strong client leadership experience and proven warm relationships — clients view you as a must-have on their account
  • You have a rolodex of media friendlies across a variety of media verticals
  • You’ve personally set narrative-driving strategy for brands that has continuously yielded feature-length coverage in top-notch publications and helped to further your client’s brand mission and vision
  • You’ve managed and developed teams of PR professionals across multiple clients or projects
  • You’ve driven your team to success by hitting and exceeding client KPIs and goals

Why you’ll love us:

  • Atypical Time: a generous PTO plan that scales with tenure in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care. 
  • Dedicated Time Each Day for Deep Work: Our unique Smalls In Sync program carves out daily time for you to collaborate with colleagues as well as have the space to get your strategic, solo work done.
  • We invest in you: We have 100% employer covered medical leave, contribute to your 401k (whether you decide to contribute or not), in addition to contributing towards your gym memberships, dental, vision, data plans / home WiFi, and daily commute. We budget for you to network each month as well as reimburse professional development as it applies to roles, from InDesign to public speaking.
  • A strong culture: We have an employee-led committee that determines company policy together and another dedicated to planning our weekly celebrations and quarterly outings (virtual or otherwise), book clubs and employee-coached trivia & intramural activities, a penchant for karaoke, and we’ve even taken our staff on vacations overseas.

At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process. As a result, we work within salary bands to ensure our teams are compensated fairly. As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. For this role, employees are eligible for a variable bonus in addition to the salary threshold, therefore the pay range for this role is $146,500 - $163,000. 

Our senior level roles are accompanied by a compelling total compensation package. If you feel strongly that we are not aligned in terms of compensation, we highly recommend applying and discussing further with our Talent Acquisition team should we determine there could be a mutual fit! 

Don’t meet every single requirement for this role? Studies have shown that women and BIPOC are less likely to apply to jobs if they don’t meet every single qualification listed. At SGPR we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role, but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.

 

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

How did you hear about this job? *
Select...
Select...

Education

Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Small Girls PR’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.