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SVP, Brand Communications (Fashion & Beauty)

New York, NY

Small Girls PR is looking for a Senior Vice President to inspire and guide day-to-day strategy, lead a small team and oversee media relations for fashion, beauty and lifestyle brands. The work coming out of this team drives major pop-culture conversation and is a mix of quick-turn, of-the-moment genius and fully integrated, strategic programming. 

As the team lead, the SVP will also help inspire and lead an incredible team that is eager to continue to grow and deliver. 

There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and tapped the Green M&M as Zappos’ newest “shoefluencer” ahead of the Super Bowl, when M&M’s spokescandies were put on hiatus. This team specifically works with challenger brands like Billie, ideating campaigns that upend the way we think about the Pink Tax, female body hair, and the unrealistic body standards placed on women.

Note: This role is based in our NYC office, working two days a week in the office on a hybrid schedule, employees at this level do have some additional flexibility available to them. 

How You'll Make an Impact

  • Hold one of the most senior positions in the firm, supporting leadership on implementing new protocols and policies
  • Manage and mentor a team of 5+ staffers
  • Concept and implement structural changes to optimize efficiency and improve work quality
  • Act as high level strategic lead, directing client strategy, brand messaging, tentpole campaign concepts, and high stakes comms with the support of your senior team members 
  • As a creative thought leader, this position hosts brainstorms, reverse engineers virality, and leads the creation of share-worthy moments for our brands
  • Lead your team’s finances, including managing profitability, staffing matrixes, planning and budgeting-- all with the support of a dynamic backend tool that allows you to determine, in real-time, how adding a new hire or account could impact your team's destiny 
  • You will be an integral part of new business, reviewing our inbound pipeline to both voice the brands you are passionate about taking on, as well as to develop the proposals and concepts that win the hearts and minds of new partners

Why we’ll love you:

  • You have 12-15+ years of directly relevant experience ideally within the fashion, beauty, retail or similar industries. 
  • You’ve overseen large teams - and across multiple accounts, workflows or projects
  • You understand how to employ creativity to make something uniquely compelling to share with an audience, whether for a journalist or a blogger
  • You’re a client whisperer, able to earn and keep client trust
  • You spot and land business opportunities with a proven track record of winning new business and signing incremental SOWs with existing clients to increase billings
  • You celebrate the small wins and thrive off building up a team of A players

Why you’ll love us:

  • Atypical Time: a generous PTO plan that scales with tenure in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care. 
  • Dedicated Time Each Day for Deep Work: Our unique Smalls In Sync program carves out daily time for you to collaborate with colleagues as well as have the space to get your strategic, solo work done.
  • We invest in you: We have 100% employer covered medical leave, contribute to your 401k (whether you decide to contribute or not), in addition to contributing towards your gym memberships, dental, vision, data plans / home WiFi, and daily commute. We budget for you to network each month as well as reimburse professional development as it applies to roles, from InDesign to public speaking.
  • A strong culture: We have an employee-led committee that determines company policy together and another dedicated to planning our weekly celebrations and quarterly outings (virtual or otherwise), book clubs and employee-coached trivia & intramural activities, a penchant for karaoke, and we’ve even taken our staff on vacations overseas.

At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process. As a result, we work within salary bands to ensure our teams are compensated fairly. As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. For this role, employees are eligible for a variable bonus in addition to the salary threshold, therefore the pay range for this role is $180k - $210k

Our senior level roles are accompanied by a compelling total compensation package. The variable bonus is inclusive of several performance targets which are outlined in an offer letter. If you feel strongly that we are not aligned in terms of compensation, we highly recommend applying and discussing further with our Talent Acquisition team should we determine there could be a mutual fit.

Don’t meet every single requirement for this role? Studies have shown that women and BIPOC are less likely to apply to jobs if they don’t meet every single qualification listed. At SGPR we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role, but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.

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