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Sales Enablement Program Manager, Onboarding & Tools

Somerville, Massachusetts, United States

About SmartBear 
At SmartBear, we believe building great software starts with quality—and we’re helping our customers make that happen every day. Our solution hubs—SmartBear API Hub, SmartBear Insight Hub, and SmartBear Test Hub, featuring HaloAI, bring visibility and automation to software development, making it easier for teams to deliver high-quality software faster. SmartBear is trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations – including innovators like Adobe, JetBlue, FedEx, and Microsoft. 

Role Description: We’re looking for a builder, a connector, and a creative thinker to take the lead on onboarding for our Go-To-Market (GTM) teams. As our Onboarding Program Manager, you won’t just design training, you’ll craft an experience that sets the tone for every GTM new hire’s journey, helping them ramp faster, and sets them up for long-term success. 

You’ll own the onboarding strategy end-to-end, designing and delivering programs that are as engaging as they are effective. You’ll partner with sales leadership, enablement, and cross-functional teams to make sure every new rep knows what success looks like—and has the skills, tools, and confidence to get there. 

If you’re passionate about making learning impactful, love collaborating with others, and want to shape the way new hires experience their first days, weeks, and months, you’ll thrive here. 

Primary Responsibilities: 

  • Design, build, and continuously iterate a scalable onboarding curriculum for GTM hires across roles, segments, and geographies.
  • Facilitate engaging onboarding sessions that foster connection, confidence, and clarity for new hires.
  • Create modern, dynamic learning content that is interactive, accessible, and aligned to real-world success on the job.
  • Collaborate with sales leadership to elevate their role in the onboarding process and support their new hires’ early success.
  • Develop and execute a reporting and insights strategy to measure onboarding effectiveness, link outcomes to performance, and drive continuous improvement for the program.
  • Align onboarding KPIs with role-specific performance metrics, ensuring new hire learning connects directly to quota and productivity expectations.
  • Build targeted learning journeys for key GTM roles that support ramp, skill development, and career growth.
  • Partner cross-functionally with HR, Business Operations, Sales Operations, IT, Talent, and Product Marketing to deliver a seamless, integrated onboarding experience.
  • Own the enablement tech stack strategy, driving adoption, training, and proficiency for critical seller tools including Gong, LinkedIn Sales Navigator, Outreach, Nooks, SharePoint, and LMS platforms.
  • Consult with the business on tech stack success, providing enablement solutions that support seller efficiency, process adherence, and revenue outcomes.
  • Foster a feedback-driven culture, incorporating input from stakeholders and learners to continuously evolve onboarding programs. 

Requirements: 

  • 2 years in a quota carrying role (preferred)
  • 2+ years of experience in enablement, L&D, onboarding, or GTM program design
  • A passion for creating exceptional learner experiences.
  • Strong facilitation skills—you’re confident leading live sessions and energizing a room (virtual or in-person).
  • An eye for instructional design—you know how to make learning stick.
  • Familiarity with sales enablement tools and LMS platforms.
  • Data-driven mindsets you’re comfortable measuring impact and tying learning to performance.
  • A go-getter attitude- you take initiative, move fast, and don’t wait for permission to make things better.
  • Comfortable working independently and autonomously- you own your domain and thrive in a fast-moving environment.
  • Creative, collaborative, and energized by building something meaningful for others. 

Why you should join the SmartBear crew:  

  • You can grow your career at every level.  
  • We invest in your success as well as the spaces where our teams come together to work, collaborate, and have fun. 
  • We love celebrating our SmartBears; we even encourage our crew to take their birthdays off. 
  • We are guided by a People and Culture organization - an important distinction for us. We think about our team holistically – the whole person.  
  • We celebrate our differences in experiences, viewpoints, and identities because we know it leads to better outcomes.  

Did you know?  

  • Our main goal at SmartBear is to make our technology-driven world a better place.   
  • SmartBear is committed to ethical corporate practices and social responsibility, promoting good in all the communities we serve.   
  • SmartBear is headquartered in Somerville, MA with offices across the world including Galway Ireland, Bath, UK, Wroclaw, Poland and Bangalore, India.   
  • We’ve won major industry (product and company) awards including B2B Innovators Award, Content Marketing Association, IntellyX Digital Innovator and BuiltIn Best Places to Work.  

  

SmartBear is committed to creating an inclusive workplace for employees where all individuals are treated with respect and dignity. We are an equal opportunity employer and make employment decisions based on merit, qualifications, and business needs. We do not discriminate on the basis of race, color, religion, sex, national origin, age, gender, disability, veteran status, sexual orientation, or any other protected status under applicable laws. We are dedicated to fostering a workplace that reflects a diversity of thought and experience as well as our values of being smart, open, driven, accountable, and curious. 

 

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