eCommerce Manager

El Segundo, California, United States

Position Overview:

SmartyPants is looking for a detail-oriented individual with 3-5 years of DTC & eCommerce management experience in the CPG and supplements industry for an eCommerce Manager position.

The eCommerce Manager will spearhead DTC operations, on-site merchandising strategy and develop the full-funnel customer journey. Working cross-functionally with the sales, operations and marketing departments, the eCommerce Manager will strategically drive digital growth with a strong focus on revenue, brand identity and velocity goals. This role will operate in a high-growth environment and will have the opportunity to make a major impact on the Company’s development.

What You’ll Do:  

  • D2C Site Operations, Digital Content, Site Merchandising, 3PL Logistics, CX Support Management
  • Create Strategies for acquiring and retaining new customers, fostering Loyalty, and managing Subscriptions
  • Collaborate consistently with Customer Service and Warehouse Fulfillment leaders to enhance processes continuously, informed by customer interactions and feedback
  • Utilize 1P Data Audience Builds across multiple marketplaces
  • Analyze & Develop SEO strategy based on category data
  • Email & SMS Strategy
  • Formulate digital goals, strategies, and channel distribution as part of the budget planning process
  • Support Director of eCommerce in managing marketplace accounts to optimize spend based on Sales Opportunities & Goals
  • Monitor and report on Key Performance Metrics (KPIs) – Conversion Rates, Search Frequency Rank, Glance Views, New to Brand customers, Shopify Store metrics
  • Actively manage against the weekly and monthly goals in the sales/spend Forecasts
  • Develop solutions for increasing gains from winning strategies and mitigating any negative trends as cost-effectively as possible
  • Understand Lifetime Value and Acquisition Costs models
  • Other duties, tasks, and responsibilities as assigned

What You Have:

  • Bachelor’s degree in eCommerce, Business, or other related field
  • 3-5 years of experience in a role working with Shopify and D2C eCommerce-related media/marketing programs tools
  • Experience with CPG specific industry
  • A strong analytical mindset with an intuitive sense of how to interpret KPIs and take operational advantage of data-driven insights
  • A solid understanding of eCommerce/trade-spend economics, as well as a strong grasp of conversion economics
  • A solid understanding of Inventory planning
  • Proficiency in MS Excel, and Keynote or Powerpoint
  • A demonstrated understanding of how to build effective media/trade-spend plans
  • A goal-oriented and KPI-driven attitude and approach
  • Exceptional problem-solving abilities
  • Ability to juggle many tasks, projects, and responsibilities at once
  • Ability to adapt to changing operational requirements in pursuit of the sales targets
  • Ability to be self-motivated and deliver/produce high quality work with little oversight
  • Excellent organizational skills
  • Strong written and verbal communication skills
  • Excellent interpersonal skills; ability to interact with all personality types and behaviors; flexibility
  • Ability to work effectively in a high-pressure, fast paced environment

Competencies:

  • Communication Proficiency
  • Categorical Data Management
  • Results Driven
  • Organization Skills
  • Presentation Skills
  • Finger on Pulse of eCommerce Trends
  • Performance Management

What you’ll get: 

At SmartyPants, we are dedicated to fostering an environment that promotes both personal and professional growth. Our comprehensive benefits package reflects this commitment, offering substantial employer contributions for your security and peace of mind. We prioritize your health and well-being through monthly wellness incentives and advocate for a harmonious work-life balance with flexible working hours and hybrid work. Our office culture encourages creativity and collaboration, supported by a casual dress code and an open office layout. We also provide opportunities for community engagement with paid volunteer time. With 26 allocated holidays, including days specifically for mental health, we ensure that our team members have ample time to rejuvenate.  

Join us for a fulfilling career journey at a company with a meaningful mission, an exceptional culture, and a team of enthusiastic, driven individuals.  

The pay range for this position is $105,000 - $125,000. SmartyPants Vitamins takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. This position is bonus eligible. SmartyPants Vitamins employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance, retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays. Any coverages for health insurance will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

About Us: 

We are SmartyPants Vitamins – the best-selling vitamin and supplement brand known for making high-quality, nutrient-dense, unbelievably delicious gummy multivitamins for the whole family. In 2020 we joined Unilever as part of the Health & Wellbeing Collective, yielding additional support as we continue to grow the brand globally. From the start, SmartyPants Vitamins has been about family, authenticity and a core commitment to our collective well-being.  SmartyPants believes in making it easier to stay healthy by providing best-in-class products that also taste great.   

We're industry leaders in testing, transparency, and advocacy, from sourcing the highest-quality ingredients to testing and packaging.  We have an appreciation for the comedy and intensity that comes from working in a company with explosive growth and a strong sense of social responsibility. 

Our mission is to bring better health to the real world. How? By making premium products that are crafted to fit delightfully into the lives of real families, and by giving back to women and children in need with the help of our partners at Vitamin Angels. With over 27MM nutrient grants donated to date, and happy customers all over the world, we are well on our way to accomplishing our goal.    

SmartyPants Vitamins is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. 

 

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