Brand & Design Lead

About Socket

Socket is the first chain abstraction protocol. Socket was founded in 2021 with the mission to solve increasing fragmentation between rollups and chains.

Over the last 2 years, Socket has facilitated over $11bn in volumes. Socket is leveraged by the top protocols & applications in the space like Metamask, Coinbase, Rainbow Wallet, Zapper, Zerion, OpenSea, Aevo, Matcha & more.

Socket is looking for a Brand & Design Lead to elevate Socket’s brand and presence.

Role & Responsibilities

• Lead and oversee all aspects of Socket’s brand and visual design, ensuring a cohesive and appealing aesthetic that resonates with the crypto and web3 communities..
• Collaborate with the team to set brand direction and create designs across web, product, motion, print, and social media
• Have a strong influence on Socket’s story, actively contributing to its foundational brand voice and visual identity.
• Oversee complete brand and marketing projects, from start to finish, including product launches and campaigns, with a focus on developing a respected brand identity.
• Capture groundbreaking technical concepts and creatively translate them into relatable and clear visual pieces.
• Stay current with design trends in crypto and digital spaces, providing fresh perspectives on visual storytelling and brand development.

Required Experience

• Passionate about the web3 industry, its culture, aesthetics, and brands, with a proven track record in managing end-to-end design processes for brand and marketing launches, including significant contributions to design guidelines and systems.
• Over 5 years of expertise in visual and motion graphics, specializing in creating dynamic visuals that enhance storytelling and drive user engagement.
• Proficient in Adobe Creative Suite, Figma, particularly Adobe Illustrator, Photoshop, and InDesign. Familiarity with emerging design tools and software.
• Skilled in simplifying and effectively communicating technical or complex concepts through innovative design solutions.
• Proactive and self-directed, thriving independently in dynamic work environments while taking full ownership of projects.
• Possesses strong communication and interpersonal skills, fostering effective teamwork and collaboration.

Nice to have:

• Proficiency in Adobe After Effects, WordPress, or Webflow is a plus.
• Familiarity with 3D software is preferred.

What you'll like about us:

• We have real scale - our product reaches millions of people in crypto and our users love us
• No micromanagement bullshit. We trust each other and empower employees to make decisions autonomously.
• We are a team of builders- we’re always shipping
• Good vibes - we are all team players that only want the best for each other and the company.
• Remote Friendly - Enjoy the flexibility of remote work.