Maritime Marketing Specialist, Wayfinder – EMEA/APAC

The Company

Sofar is the leading ocean intelligence platform. We’ve built the world’s largest real-time ocean network, turning billions of measurements into insights trusted by scientists, governments, and shipping fleets.  Our technology makes the ocean more predictable and sustainable, helping customers save costs, cut emissions, and unlock insights that were once out of reach.

The Role

Sofar Ocean is seeking a Maritime Industry Specialist to serve as our point person for marketing Wayfinder across EMEA and APAC.  While it will be a hands-on marketing role, you don’t need a traditional marketing background.  Instead, this role is ideal for someone with deep experience in the shipping/maritime industry (whether from marketing, sales, or business development) who knows the players, associations, and events that matter.  

The right candidate will bring credibility, connections, and strong knowledge of the industry landscape. They’ll also be hands-on in executing campaigns, events, and content that resonate with shipping operators, voyage managers, and maritime leaders.

You will be our point person for all marketing activities in these regions—driving event and partnership strategies, producing content, and amplifying Sofar’s brand among shipping operators, voyage managers, and maritime leaders. At the moment, this is a fully remote role, but candidates should be comfortable with regional travel for events.

Location: London preferred | Remote-friendly | Open to candidates in other regions
Manager: Head of Marketing & Communications (CA)
Duration: 12-month contract

Impact You’ll Own:

Regional Strategy & Execution

• Own the marketing execution for Wayfinder in EMEA and APAC, aligned with global goals.
• Identify and prioritize industry events, trade shows, and conferences; handle end-to-end planning, logistics, and on-site execution.
  • Evaluate which events are worth attending and define Sofar’s role (speaking, sponsorships, presence).
• Build and manage regional partnerships that expand Sofar’s visibility and credibility.

Content & Campaigns

• Plan, produce, and host webinars tailored to the maritime community.
• Write and edit blog posts, case studies, and thought leadership pieces for the website and regional channels.
• Localize campaigns and messaging to resonate with regional markets.
• Distribute content.

Cross-functional Collaboration

• Partner with the global marketing team to adapt and deploy campaigns.
• Work with sales to develop regional collateral and event support.
• Share insights on competitive activity, customer needs, and market dynamics.
• Update Website as needed.

About You

• 5-7 years of marketing experience. Maritime/shipping industry a must.
• Strong knowledge of maritime associations, trade events, and industry networks.
• Comfortable being hands-on in marketing execution (events, webinars, content).
• Excellent communication and organizational skills.
• Familiarity with digital marketing tools or willingness to learn (HubSpot, Webflow).
• Hands-on, resourceful, and comfortable juggling multiple priorities in a lean environment.
• Excellent communication and organizational skills.
• Willingness to travel (20–30%).
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Bonus Points

• Additional language skills relevant to global shipping markets, particularly Japanese, Korean, Greek, Arabic, Spanish, or German.

Sofar's Commitment to Climate Justice

We at Sofar Ocean acknowledge that careers in the marine sciences “... have traditionally been, and remain, non-diverse work environments”, thereby limiting the entry and prosperity of underrepresented groups in the space. (Johri et al., 2021) Many of these same groups are disproportionately affected by climate change, and are often excluded from decision making that directly address their interests and needs.

We are committed to addressing these climate injustices and highly encourage people who identify as women, LGBTQ+, Black, Indigenous, and people of color (BIPOC) to apply

 

Employee Conduct

It is the responsibility of every employee to contribute to a positive work environment through cooperative and professional interactions with co-workers, customers, and vendors.

Equal Employment Opportunity

All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.