Senior Digital Marketing Manager, International Marketing UK

What you'll do:

• Develop and execute comprehensive digital marketing strategies across social platforms that drive audience growth and engagement
• Create and oversee digital advertising campaigns, ensuring effective budget allocation and ROI tracking
• Build and nurture relationships with domestic labels in the UK and with international teams in market to ensure aligned digital strategy execution
• Pioneer innovative digital strategies to create early momentum in emerging markets, utilizing data-driven insights to identify growth opportunities
• Develop and execute market entry strategies that align with local digital consumption patterns and cultural nuances
• Work closely with our Content Creator Manager to build and nurture strategic partnerships with influencers and content creators to amplify our artists' reach
• Monitor and analyse emerging global digital trends to ensure our strategies remain ahead of the curve
• Lead first-party data acquisition initiatives, developing strategies to collect and leverage valuable audience insights while ensuring compliance with data protection regulations
• Facilitate open communication channels between markets and labels to ensure seamless campaign coordination

Who you are:

• You have demonstrable experience in digital marketing at a music label, specifically within an international team environment.
• You bring established digital marketing experience with a track record of growing engaged audiences
• You're an excellent communicator who builds trust and solidarity across international teams
• An excellent communicator and enthusiastic collaborator who works well with team members, external partners, and senior management
• You’re open minded and embrace, support and inspire innovation through a creative and collaborative approach
• You have sound cross-functional collaboration skills and can navigate diverse cultural environments
• You're energetic and passionate about creating what happens next in digital marketing
• You bring creative problem-solving skills to overcome challenges in markets with limited existing momentum
• You have a strategic mindset and lean on data to inform and track business goals
• You're passionate about music and culture, bringing energy and commitment to our collective ambitions
• Able to adapt quickly to a changing environment with minimal disruption

What we give you:

• You join a vibrant global community with the opportunity to channel your passion every day 
• A modern office environment designed for you, empowering you to bring your best 
• Investment in your professional growth and development enabling you to thrive in our vibrant community 
• The space to accelerate progress, positively disrupt and create what happens next 
• We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives 
• We provide an excellent range of benefits like private medical cover, a generous pension scheme, life assurance, income protection, plus loads of music industry perks. There’s also time off over winter break 

Equal Opportunities

As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.

We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.

Privacy Policy

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Please note that applicants must be at least 18 years of age.