Global Brand Marketing Manager

About us: Stanley - Built for Life® since 1913. 

Stanley 1913 has fueled the human experience since the iconic Stanley vacuum bottle revolutionized the way people enjoyed food and beverage. Today, our colorful and thoughtfully designed products including the popular QuencherTM series go beyond function, elevating everyday moments with style and empowering active lifestyles. We’re a community of creators, builders and inventors who believe in creating sustainable products for a better life and world that minimize our impact on the planet. Learn more at www.stanley1913.com. 

Position Overview

Join Stanley 1913 as the Global Brand Marketing Manager, where you will play an integral role in crafting and delivering impactful, outstanding marketing strategies. This is an exciting opportunity to contribute to our bold vision by performing compelling campaigns that connect with diverse consumer audiences worldwide. You’ll partner cross-functionally at Stanley 1913 to launch high-energy marketing programs that align with our global brand direction, fueling growth and deepening brand affinity. This role reports to the Senior Director, Global Brand Marketing. Let’s build something remarkable—together! Apply today!

Preferred location is Seattle, WA working out of our HQ in a hybrid work environment. 

What you'll do

• Global Go-to-Market: Support GTM strategy for seasonal collections, core products, and new category launches across global markets.
• Brand & Product Storytelling: Help craft compelling narratives that bring our product and brand values to life across digital, retail, and experiential channels.
• Regional Insights: Partner with local teams and conduct market research to understand cultural nuances, customer preferences, and competitive landscapes.
• Product Positioning: Define positioning frameworks, key benefits, and messaging hierarchies that resonate across diverse customer segments and regions.
• Creative Briefing: Collaborate closely with creative, content, and merchandising teams to develop campaign briefs, lookbooks, and product education tools.
• Campaign Development: Help develop integrated marketing campaigns (digital, PR, social, retail, experiential) to support product launches across all markets.
• Performance Tracking: Define KPIs and oversee performance tracking, post-launch analysis, and reporting to optimize future collaborations.
• Budget Management: Manage collaboration marketing budgets efficiently, ensuring optimal ROI.

Who you are

• Exceptionally agile in navigating ambiguity, shifting priorities, and fast-paced environments.
• Culturally proficient with a strong grasp of tone, values, and norms across global audiences.
• Highly collaborative, with the ability to work seamlessly across functions and personalities.
• Deeply empathetic and intuitive in connecting with what emotionally drives consumer behavior.
• Insightful and trend-savvy, with a curiosity about identifying influential moments before they hit the mainstream.

Education and Experience

• Bachelor’s degree in Marketing or a related field, or equivalent experience
• 3–6 years of experience in product marketing or brand marketing, ideally at a global lifestyle or consumer brand.
• Deep understanding of lifestyle consumer behavior and trends — fashion, beauty, wellness, or home goods preferred.
• Experience managing marketing campaigns, particularly in collaboration and partnership marketing
• Proven track record of managing product launches and brand campaigns with global impact.
• Strong sense of visual storytelling and brand voice; experience working closely with creative teams is a must.
• Exceptional written and verbal communication skills.
• Experience with global markets (North America, Europe, Asia-Pacific, or Latin America) and appreciation for cultural nuance.
• Passion for aesthetics, culture, and emotional branding.

#LI-Hybrid

Stanley is committed to a diverse and inclusive work environment. Stanley is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to recruiting@stanley1913.com. 

Stanley is a total rewards company, which includes rewards beyond base salary. At Stanley North America, full-time employees are eligible for an annual bonus, based on company and individual results. In addition, we offer a variety of employee benefits, personalized time off, 14-Paid holidays, dental, vision, 401(k), and much more.

About our parent company: Morgan Street Holdings   

Stanley 1913 is part of Morgan Street Holdings (formerly HAVI), a privately owned enterprise with a diverse portfolio of operating companies. These include HAVI Supply Chain, tms, Stanley 1913, and Continental, which provide best-in-class sourcing and supply chain capabilities, brand-defining marketing and promotion services, innovative consumer products, and dining and refreshment food solutions. Morgan Street Holdings employs over 10,000 people and serves 300+ customers across the globe. 

Morgan Street Holdings supports Stanley 1913 with competitive pay and benefits, along with exposure to diverse industries and professional networking and development opportunities.