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Manager, Enterprise Campaigns & ABM

United States

About Starburst

Starburst is the data platform for analytics, applications, and AI, unifying data across clouds and on-premises to accelerate AI innovation. Organizations—from startups to Fortune 500 enterprises in 60+ countries—rely on Starburst for fast data access, seamless collaboration, and enterprise-grade governance on an open hybrid data lakehouse. Wherever data lives, Starburst unlocks its full potential, powering data and AI from development to deployment. By future-proofing data architecture, Starburst helps businesses fuel innovation with AI.

About the role

We are seeking an experienced Manager, Enterprise Campaigns & ABM to design and execute programs that create and accelerate pipeline within Starburst’s enterprise segment (>$1B annual revenue).

This role will partner closely with Product Marketing, Field Marketing, Partner Marketing, and the SDR organization to design and execute multi-touch enterprise campaigns including ABM-driven Expand motions within existing customers.

The ideal candidate blends ABM expertise, solutions marketing fluency, and project management excellence. They will act as the orchestrator across teams, ensuring that high-value programs launch on time, hit the right audience, and equip Sales with the materials they need to convert interest into opportunity.

This role is a critical accelerator of our enterprise growth strategy.

As a Manager, Enterprise Campaigns & ABM at Starburst you will:

Enterprise Campaign Orchestration

  • Build and manage enterprise campaigns that integrate ABM, partner co-marketing, events, and outbound plays.
  • Develop campaign briefs that connect narrative, target account needs, and proof points to measurable goals.
  • Coordinate execution across PMM, Field Marketing, Partner Marketing, Studio, and SDR teams.
  • Maintain the enterprise campaign calendar and ensure alignment to quarterly GTM priorities.
  • Define KPIs for each campaign: engagement, MQA conversion, opportunity creation, pipeline influence.
  • Track performance and optimize based on leading indicators (intent, content engagement, executive interactions).
  • Partner with RevOps for reporting and forecasting program impact.
  • Own campaign timelines, stakeholder communication, tasks, and dependencies.
  • Ensure Sales and SDR teams receive the right enablement materials at the right time.
  • Run campaign post-mortems and optimize for repeatability.
  • Build reusable assets (one-pagers, slides, use case briefs) that power ABM, outbound, and partner motions.
  • Ensure campaigns incorporate the right combination of messaging, proof, and value articulation.

ABM for Expand Motions

  • Lead ABM programs (1:1, 1:few, 1:many) focused on growing existing customers, surfacing whitespace, and expanding product adoption.
  • Partner with Sales and Customer Marketing to identify account triggers, intent signals, and relevant value propositions.
  • Develop personalized account marketing plans and plays, account days, digital surround, content packages, and follow-up sequences that drive deeper engagement.

Some of the things we look for:

  • 5+ years in enterprise B2B marketing, with experience in ABM, campaign management, or solutions marketing.
  • Demonstrated ability to run multi-touch campaigns across outbound, events, partners, and content channels.
  • Strong, collaborator with project management skills; able to drive cross-functional teams and hold stakeholders accountable.
  • Experience working with enterprise sales teams and aligning programs to active opportunities.
  • Excellent writing, presentation and communication skills; highly organized, detail-driven, and proactive.
  • Experience in data, cloud, analytics, or AI infrastructure preferred.

Where could this role be based?

  • This role is based in our Boston or San Francisco office and follows a hybrid model, with an expectation of being onsite 1-2 days per week.

Starburst is dedicated to maintaining fair and equitable compensation practices. The salary range provided for this role reflects the minimum and maximum targets for candidates across all U.S. locations and could be inclusive of variable compensation, such as commission or bonus. All employees receive equity packages (ISOs) and have access to a comprehensive benefits offering. Actual compensation packages are determined based on relevant skills, experience, education and training, and specific work location. For more information, connect with the recruiting team or Hiring Manager during the process as they can provide more detailed information about the salary range.

Pay Range

$1 - $2 USD

Build your career at Starburst

All-Stars have the opportunity and freedom to realize their true potential. By building alongside top talent, we’re empowered to take ownership of our careers and drive meaningful change. Anchored in industry-proven technology and unprecedented success, All-Stars are taking on the challenge everyday to disrupt our industry –  and the future. 

Our global workforce is supported by a competitive Total Rewards program that reflects our commitment to a rewarding and supportive work environment. This includes a variety of benefits like competitive pay, attractive stock grants, flexible paid time off, and more. 

We are committed to fostering an intentional, inclusive, and diverse culture that drives deep engagement, authentic belonging, and an exceptional All-Star experience. We believe that diversity of thought, perspective, background and experience will enable us to own what we do, drive our success and empower our All-Stars to show up authentically.

Starburst provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state
 or local laws.

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