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Content Marketing Coordinator

US - Remote

About StarRez


StarRez is the global leader in student housing software, providing innovative solutions for on and off-campus housing management, resident wellness and experience, and revenue generation. Trusted by 1,400+ clients across 25+ countries, StarRez supports more than 4 million beds annually with its user-friendly, all-in-one platform, delivering seamless experiences for students and administrators. With offices in the United States, Australia, the UK, and India, StarRez blends the robust capabilities of a global organization with the personalized care and service of a trusted partner.

The Role 

StarRez is seeking a creative, proactive, and social media-savvy Content Marketing Coordinator to support our student-facing marketing efforts. In this role, you will help build the College Pads brand as part of StarRez by managing social media channels, creating compelling student-focused content, supporting student-facing email marketing efforts, and collaborating on student research and education initiatives. 

You’ll thrive in this role if you stay ahead of social media trends and love transforming ideas into engaging posts, videos, and memes. You know how to write effectively for Gen Z and understand the student housing experience. You enjoy managing content calendars, experimenting with new formats, and tracking performance to improve engagement. While you're comfortable working independently, you also collaborate well with others and bring strong initiative to team efforts. 

You approach content marketing with a creative mindset and are always looking for ways to improve and scale processes. Bonus points if you bring video editing or design skills to the table or if you have experience in higher education, student housing, or working with B2C brands targeting young adults. 

If you love creating content, know what resonates with student audiences, and can juggle both creative and operational tasks, this role is for you.  Get ready to support student engagement, develop creative content, and grow the College Pads brand within StarRez! 

 

Role Specifics 

  • Work Location: Remote, US 
  • Travel: 5% (The percentage of travel is an estimation, and it could vary up or down based on business needs throughout the year.)  
  • Compensation Structure: In addition to the base salary listed below, this role is eligible for a bonus/commission plan.  
  • Reporting Structure: This role reports to the Senior Manager, Content Marketing.  

 

Application Deadline: This role will accept applications until September 25th, 2025 at 5PM CDT unless otherwise posted. 

 

What You’ll Own 

Manage and fulfill client email requests for College Pads campaigns 

  • Coordinate and execute email sends requested by property management companies, landlords and higher education institutions 
  • Ensure timely delivery of campaign materials and track completion of scheduled sends 
  • Collaborate cross-functionally to reduce manual workflows and improve the efficiency and scalability of email operations 

 

Build and grow a student-focused social media presence 

  • Own and grow College Pads' social presence for students, starting with Instagram and TikTok 
  • Create and schedule engaging, on-trend content: memes, housing tips, reels, etc. 
  • Monitor engagement, report on trends, and experiment with new formats to boost reach 

 

Create educational content to help students navigate off-campus housing 

  • Develop helpful resources such as guides, videos, checklists, reels, and infographics that support students during their housing search 
  • Collaborate with copy and design teams to ensure content is visually engaging, accessible, and aligned with brand guidelines 
  • Repurpose partner-facing materials into formats and language that resonate with Gen Z student audiences 
  • Assist in market research efforts by helping design, distribute, and analyze student surveys and feedback to inform content strategy and campaign planning 

 

Support other StarRez-wide thought leadership and campaign initiatives 

  • Assist with content creation, logistics, and promotion for thought leadership programs such as webinars, research reports, and renter education initiatives 
  • Help coordinate cross-functional campaign activities that span student, university, and industry audiences 
  • Collaborate with the marketing team to amplify campaign reach through social media, email, and content re-purposing 

 

Required Qualifications 

  • 2+ years of experience in digital marketing, content creation, or social media 
  • Proficiency in managing social media platforms, especially TikTok and Instagram 
  • Strong writing skills tailored to Gen Z audiences 
  • Experience using tools like Figma, HubSpot, Google Analytics, or similar 
  • Comfortable with basic performance tracking and reporting 

 

Preferred Qualifications 

  • Video editing experience (CapCut, Adobe Premiere, etc.) 
  • Experience working in higher education, student housing, or property tech 
  • Familiarity with SEO and content optimization 

 

Reasons to join our Team:  

  • Opportunity to be a part of a well-established, high-performance company that has been in business for over 30+ years  
  • Full benefits including health care, paid time off, life insurance, and 401k plan with company match for eligible team members.  
  • A supportive team environment with emphasis on learning and development opportunities  
  • Our Promise: You will learn, grow, and be appreciated for your impact and contributions.  
  • Z-Factor: Our most celebrated value, you will work with a team of caring, high-performing, and passionate people who have fun supporting our vision, innovation, and continuous improvement.  

 

Even if you don't have all the Preferred Qualifications listed above, but feel you have what it takes to succeed in the role, we would love to hear from you!    

We are proud of our diverse workforce and are dedicated to creating a safe and welcoming environment for all employees. People from various ethnicities, ages, genders, and abilities are encouraged to apply.  

 

Notice to external Recruiters and Recruitment Agencies:  

StarRez will not accept unsolicited resumes from recruitment agencies, headhunters, or any other third parties for this role through this website or directly to any employee. StarRez and any of our subsidiaries will not pay fees to any third-party agency or company. In addition, we ask that you do not reach out to any employee with regards to this position, or any other positions, now, or in the future. 

US - Salary Range

$50,000 - $55,000 USD

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