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Senior Director, Product Management

San Francisco, CA

About This Role

Strava is the app for active people. With over 150 million athletes in more than 185 countries, it’s more than tracking workouts—it’s where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, Strava’s got you covered. Find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today.

Strava is looking for a Senior Director of Product Management to drive high-impact product strategy, execution, and innovation. In this role, you will help shape the future of the core areas of our product (activity recording, analysis, community, and maps), guiding cross-functional teams to ship high-quality experiences with velocity, clarity, and purpose. If you are passionate about fitness and want to architect the future of a deeply loved product that inspires millions of users to perform billions of activities every year, this is the opportunity for you.

We follow a flexible hybrid model that generally translates to around half your time on-site in our San Francisco office—roughly three days per week.

You’re Excited About This Opportunity Because:

  • You’ll play a key role in defining product strategy, shaping the roadmap, and ensuring alignment with company growth goals.
  • You’ll work cross-functionally with Design, Engineering, Data, and Business teams to bring ideas to life—quickly and effectively.
  • You’ll have the opportunity to mentor and develop product leaders, fostering a culture of ownership, excellence, and innovation.
  • You’ll use data, experimentation, and user insights to continuously refine and optimize the product.

You Will Be Successful Here By:

  • Leading with clarity, capability and confidence, setting roadmaps that maximize impact for both users and the business.
  • Empowering and inspiring your team, fostering a culture of accountability, creativity, and continuous improvement.
  • Balancing vision with iteration, experimentation, rapid testing and learning while keeping long-term goals in focus.
  • Driving execution with urgency—ensuring teams ship high-quality features on time and at scale.
  • Collaborating closely with cross-functional partners, ensuring alignment and clear decision-making.
  • Using quantitative and qualitative insights to deeply understand athlete needs and make informed product decisions.

We’re Excited About You Because:

  • You have 12+ years of experience in consumer product management, with a proven track record of shipping highly impactful products at scale.
  • You have 8+ years of leadership experience, hiring, mentoring, and developing both individual contributors and product leaders.
  • You have a proven track record of leading high-performing product teams that obsess customer needs
  • You thrive in fast-paced, iterative environments, pushing teams to move quickly while maintaining excellence.
  • You know how to mentor and scale product talent, creating the next generation of strong product leaders.
  • You are data-driven and customer-obsessed, always seeking insights to refine product decisions.
  • You have deep experience with A/B testing, experimentation, and user research to drive meaningful outcomes.
  • You think beyond features—understanding how product strategy ties into company growth and success.
  • You have the ability to influence at all levels, from executive leadership to individual product teams. 

Compensation Overview

At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market-based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three tiers based on a cost of labor index for that geographic area. We will determine the candidate’s starting pay based on job-related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner.

Compensation: $252,000 - $340,000. The base salary posted is within the compensation range for this role. This range reflects base pay only and does not include, equity, or benefits. Your recruiter can share more about the specific salary range for your location during the hiring process. 

For more information on benefits, please click here. 

About Strava

Strava is Swedish for “strive,” which epitomizes who we are and what we do. We’re a passionate and committed team, unified by our mission to connect athletes to what motivates them and help them find their personal best. With billions of activity uploads from all over the world, we have a humbling and adventurous vision: to be the record of the world’s athletic activities and the technology that makes every effort count.

Strava builds software that makes the best part of our athletes’ days even better. Just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We’re backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we’re expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage diverse teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.

Despite challenges in the world around us, we are continuing to grow camaraderie and positivity within our culture. We are differentiated by our truly people-first approach, our compassionate leadership, and our belief that we can bring joy and inspiration to athletes’ lives — now more than ever. All to say, it’s a great time to join Strava!

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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