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Senior Manager, Brand Partnerships

Irvine, CA

Who is Taco Bell?

Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone’s favorite Crunchy Tacos on the West Coast to a global brand with 8,200+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We’re not only the largest Mexican-inspired quick service brand (QSR) in the world, we’re also part of the biggest restaurant group in the world: Yum! Brands. 

Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn’t been done before… we will continue to be inclusive, bold, challenge the status quo and push industry boundaries.   

We’re a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we’re at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live Más.

At Taco Bell, we’re Cultural Rebels. Want to join in on the passion-fueled fun? Learn more about the career below. 

About the Job:

As the Senior Manager, Brand Partnerships at Taco Bell, you’ll be at the heart of the development and execution of partnership integrations across high-impact national campaigns. This role will provide senior-level oversight, working at the intersection of brand strategy, creative execution, and partner collaboration. Whether it’s shaping co-branded campaigns or overseeing tentpole activations, your work will amplify Taco Bell’s brand further deepening and expanding brand love with our consumers.  This role reports to the VP, Entertainment, Energy & Events.

You’ll work alongside a dynamic, cross-functional team to bring cutting-edge campaigns to life and ensure Taco Bell stays at the forefront of what’s next. As a key leader within the team, you’ll act as the central liaison between internal teams and external partners to ensure seamless integration and alignment across all initiatives. You’ll also play a key role in shaping Taco Bell’s overarching Entertainment & Energy strategy with the Culture Catalyst, ensuring it’s embraced across the entire business.

The Day-to-Day:

  • Drive the vision and roadmap for partnership marketing within national campaigns, ensuring alignment with brand priorities and revenue goals.
  • Co-develop and evolve the partnerships strategy in collaboration with the Culture Catalyst, ensuring cultural relevance and brand consistency.
  • Partner closely with the Culture Catalyst to ensure that all cultural opportunities are aligned with Taco Bell’s brand standards and integrated seamlessly into product campaigns or standalone cultural moments.
  • Lead integration of partner activations into the broader marketing calendar, collaborating closely with Brand, Marketing Ops, and subject matter experts to ensure seamless rollouts across multiple channels.
  • Work cross-functionally with Creative, Operations, PR, Franchisees, and Field Marketing to bring partnership campaigns to life—from creative development to on-set production and launch support.
  • Own and manage key relationships with partners, agencies, and internal stakeholders. Provide on-set and in-the-moment support to ensure campaign success.
  • Oversee partnership marketing budgets in collaboration with Marketing Operations, ensuring resource efficiency and strategic investment.
  • Mentor and lead a high-performing team, providing strategic direction, coaching, and development opportunities to support both individual and team growth.
  • Serve as a decision-maker and escalation point, ensuring smooth problem-solving and alignment during fast-paced campaign cycles.

Is This You?

  • Bachelor's degree in marketing, Communications, Business, or a related field preferred
  • 8+ years of experience in marketing, brand partnerships, or related roles, with a strong focus on integrated campaign management
  • Proven success in leading cross-functional teams and external partners through campaign development and execution.
  • Experience managing marketing activations, celebrity partnerships, and culturally relevant brand moments.
  • Understanding of production timelines and on-set needs (e.g., talent, crew, creative approvals).
  • Ability to balance multiple high-priority projects and stakeholders with a strong attention to detail
  • Excellent leadership, communication and interpersonal skills
  • Budget management experience and strong business acumen.
  • Ability to work in a fast-paced environment and navigate ambiguity while delivering results
  • Passion for culture, entertainment, and staying ahead of emerging trends in the marketplace
  • Curiosity and the ability to think outside the box
  • Winning mindset, consistently seeking opportunities to learn, grow and push the status quo
  • Ability to manage and lead through change

Work-Hard, Play-Hard:

  • Hybrid work schedule (onsite expectation Tues, Wed, Thurs) and year-round flex day Friday
  • Onsite childcare through Bright Horizons 
  • Onsite dining center and game room (yes, there is a Taco Bell inside the building) 
  • Onsite dry cleaning, laundry services, carwash, 
  • Onsite gym with fitness classes and personal trainer sessions 
  • Up to 4 weeks of vacation per year plus holidays and time off for volunteering 
  • Generous parental leave for all new parents and adoption assistance program 
  • 401(k) with a 6% matching contribution from Yum! Brands with immediate vesting 
  • Comprehensive medical & dental including prescription drug benefits and 100% preventive care
  • Discounts, free food, swag and… honestly, too many good benefits to name 

Salary Range: ­­$151,100 to $170,000 annually + bonus eligibility + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

At Taco Bell, we Live Más and invite you to do the same. Take a seat at our table. Bring your voice. Bring you, just as you are, a Cultural Rebel. We want you to be your best self! 

Taco Bell is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity.  We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic.

Taco Bell is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs.  

 

US Job Seekers/Employees - To view the "Know Your Rights" poster, click here: https://www.eeoc.gov/know-your-rights-workplace-discrimination-illegal.  You may also access Taco Bell’s Pay Transparency Policy Statement.

Employment eligibility to work with Taco Bell in the U.S. is required as the company will not pursue visa sponsorship for this position.

California Residents: For more information about the categories of personal information we collect from you and how we use, sell, and share that information, please see our Privacy Notice for California Employees at https://jobs.tacobell.com/wp-content/themes/jobs.tacobell.com-2024/assets/build/doc/Employee+Privacy+Notice+%28TB%29+%2820230701%29_2024%2811-15-2024%29-Final.pdf

 

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