Creative Director

Company Overview:

Tactacam is a leading innovator in outdoor and action camera technology, dedicated to providing high-quality products that enhance the outdoor experience. With over 1,000,000 active customers, we continue to push the boundaries of technology, design, and functionality. Our team is passionate about developing cutting-edge products, and we offer exciting opportunities for career growth in a dynamic, fast-paced environment.

Job Overview: 

We're looking for a Creative Director/Head of Creative who can do three things exceptionally well: create thumb-stopping work with their own hands, build and lead a team of creatives who can scale that vision, and wrangle agencies and freelancers to deliver when we need to move fast.

This isn't a job where you disappear into strategy decks and review meetings. You'll be in Figma, on set, in edit bays—especially in the early days. But you're also building the foundation for a creative powerhouse, establishing systems that transform our team into a content engine, and developing the talent that will eventually take on the hands-on work you're doing today.

You'll partner closely with our brand team to understand campaign strategies and goals, then translate those into stories that make people feel something. You'll pitch creative concepts to brand leadership and our executive team, then shepherd those ideas from storyboard to final asset, ensuring every frame ladders up to the vision you sold.

You'll have the opportunity to define the creative voice of multiple brands from the ground up, build a team in your vision, and prove that any category—yes, even cellular security and bird feeders—can become culturally relevant with the right creative approach. If you're tired of playing it safe, exhausted by endless rounds of revisions that sand down every interesting idea, and ready to build something that makes people actually care about the brands you're creating for, let's talk.

Responsibilities: 

• Immediately (Months 1-3)
• Roll up your sleeves and create assets alongside our small but mighty team—we need your hands on the work while we build capacity
• Establish strong relationships with external creative agencies and freelancers, providing clear direction and feedback as we define our brand voices
• Partner with the brand team to bring active campaigns to life across Defend by Tacatam and FeatherSnap
• Lead the hiring process for 1-2 designers and a videographer/editor to join the team
• Building Momentum (Months 3-12)
• Develop creative systems, processes, and workflows that enable the team to produce high-quality work at scale
• Create storyboarding and pre-production frameworks that ensure alignment before production begins
• Establish brand guidelines and creative standards across our brand portfolio
• Pitch bold creative concepts to brand and executive leadership, defending your vision while collaborating on refinements
• Manage relationships with external agencies, balancing quality, speed, and budget as we scale up and down throughout the year
• Build and mentor a growing team of designers, videographers, editors, and project managers
• Begin standing up creative approaches for new brand launches
• Scaling Impact (Year 2+)
• Lead a creative team of 6-8 internal collaborators, fostering a culture of excellence, experimentation, and mutual support
• Own the creative budget planning process in partnership with the CMO
• Establish our brands as known for creative that punches above its weight—work that people share, talk about, and remember
• Build the infrastructure and talent that allows you to focus more on vision and team development, less on execution

Requirements: 

• 7+ years in creative leadership roles with a portfolio that proves you can make people stop scrolling
• Direct experience leading, hiring, and developing creative teams (designers, videographers, editors, project managers)
• Proven track record managing external creative agencies and freelancer networks
• Hands-on expertise in asset creation—you can jump into design, video editing, or art direction and raise the bar
• Experience with character-driven brand storytelling and mascot development
• Strong presentation and storytelling skills—you can sell your ideas to skeptical executives and bring them along on the journey
• Comfort working in a fast-paced, entrepreneurial environment where priorities can shift quickly

Desired Skills

• You've helped brands stand out with creative that's bold, humorous, or unexpected—you're not afraid of edge
• You understand how to make "boring" categories exciting (security, technology, consumer goods)
• You can code-switch between brand building and performance marketing, understanding how creative drives both awareness and conversion
• You have experience establishing creative systems that enable teams to become content engines
• You're as comfortable storyboarding a hero video as you are building a Q4 production calendar
• You know how to squeeze maximum impact from modest budgets through smart creative thinking
• Experience with social-first content and understanding of platform-specific creative needs
• Background in consumer brands, technology products, or challenger brands
• Motion graphics, animation, or illustration skills
• Familiarity with the outdoor, security, or technology sectors

Comprehensive Benefits Package: 

Our benefits include Medical, Dental, and Vision coverage to ensure your well-being. Plan for the future with our 401k plan, and take time off to recharge with PTO. We've got you covered with Disability Insurance and Life Insurance too!

Location Limitations:

Please note at this time, we are not accepting applications from candidates based in Alaska (AK), Connecticut (CT), Delaware (DE), Massachusetts (MA), New Mexico (NM), and South Dakota (SD) 

Equal Opportunity Employer:

Tactacam is an equal opportunity employer and does not discriminate against any applicant or employee based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, or any other protected status. We are committed to providing a fair and inclusive work environment for all, and we encourage individuals of all backgrounds to apply for our open positions. If you require reasonable accommodation during the application process, please let us know, and we will be happy to assist.