Back to jobs
New

Lifecycle Marketing Specialist

Irvine, CA

WHY JOIN TAXRISE?

At TaxRise, we don’t just provide tax relief services; we provide hope, stability, and solutions to individuals and families facing financial uncertainty. Our team is passionate about reshaping the tax resolution industry through innovation, empathy, and unwavering commitment to our clients.

Join us and make a tangible difference in people’s lives while growing your career with a team that values your contributions.

ABOUT THE ROLE
We’re looking for a Lifecycle Marketing Specialist to own the customer journey from lead capture to retention. You’ll design and optimize data-driven programs that boost engagement, conversion, and revenue, managing SMS and email campaigns while working cross-functionally to deliver seamless, personalized experiences. This role offers the opportunity to shape lifecycle strategy, drive measurable impact, and grow your career in a fast-growing, high-energy company.

This is a high-impact role where you’ll collaborate closely with Sales, Marketing, Creative, Performance, and Data teams to ensure journeys are cohesive, optimized, and performance-driven. This role is 100% on-site in Irvine, CA. If you enjoy building systems from scratch while executing campaigns, you’ll be a perfect fit.

HOW YOU’LL BE REWARDED
At TaxRise, we value strategy, innovation, and results! We offer a competitive salary, career growth opportunities, and the chance to directly impact customer experience and revenue.

  • Base salary: $85,000 – $100,000 annually

WHAT YOU’LL DO

  • Design, implement, and optimize lifecycle programs guiding prospects and clients from lead capture through closed sales and beyond.
  • Build and refine client journeys, identifying drop-off points and opportunities to increase conversion, engagement, and retention.
  • Leverage CRM data, behavioral signals, and automation tools to create precise, actionable lifecycle segments.
  • Manage SMS and email campaigns across the full customer lifecycle, ensuring messaging is timely, personalized, and performance-driven.
  • Partner with Sales leadership to deliver content, tools, and automated workflows that increase rep effectiveness and shorten sales cycles.
  • Analyze campaign performance, report on KPIs, and translate insights into actionable improvements.
  • Develop processes, workflows, and frameworks that structure lifecycle marketing operations.
  • Collaborate across teams to ensure messaging and campaigns are aligned and measurable.

WHY YOU’LL NEED TO HAVE

  • 4–7 years of experience in lifecycle marketing, CRM, marketing automation, or retention-focused roles.
  • Proven experience building journeys from scratch, not just managing existing programs.
  • Hands-on expertise with marketing automation platforms (HubSpot, Salesforce Marketing Cloud, Klaviyo, Iterable, or similar).
  • Strong understanding of CRM architecture, data flows, and integrations to support lifecycle campaigns.
  • Advanced knowledge of SMS and email marketing, including deliverability, segmentation, personalization, A/B testing, and compliance.
  • Experience partnering with sales teams to design nurture sequences, create enablement content, and optimize hand-offs.
  • Strong analytical skills; able to interpret data, uncover insights, and recommend strategies to improve performance.
  • Builder mentality; thrives in environments where processes are not fully defined.
  • Strategic yet hands-on mindset with strong communication and collaboration skills.

NICE TO HAVE

  • Bachelor’s degree in marketing, communications, or a related field.
  • Experience in high-growth or performance-driven marketing environments.
  • Familiarity with journey mapping, lifecycle reporting, and marketing analytics platforms.

WHAT WE OFFER

We believe in taking care of our team so they can take care of our clients. Here’s what you can expect as part of the TaxRise family:

  • Medical, Dental, and Vision Insurance (starting after 60 days)
  • Paid Time Off (Vacation, Sick Days, Company Holidays)
  • Wellness Days to recharge when you need it most
  • 401(k) retirement plan with company match
  • Professional Development Program to support your growth
  • Access to our on-site gym and gaming lounge
  • Catered team lunches every Friday
  • Fun and energizing quarterly company outings

 

ABOUT US

At TaxRise, our mission is simple yet impactful: to revolutionize the way taxpayers navigate their tax challenges. We believe in the power of lifting others up, and that's the driving force behind everything we do. 

When you join us, you're not just becoming part of a company; you're joining a movement. We're a team that thrives on celebrating successes and making a genuine impact on people's lives.

We're proud to be the fastest-growing company in our industry, and we're on the lookout for exceptional individuals to help us continue our journey of transformation.

If you're ready to bring your unique talents and innovative spirit to a company where your work truly matters, TaxRise is the place to be. Join us and be part of a team that’s reshaping the future of tax resolution.

 

OUR COMMITMENT

At TaxRise, we’re proud to be an equal opportunity employer. We know that a world-class culture stems from the diversity and talent of our team. We provide equal employment opportunities (EEO) to all without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable law.

TaxRise is also committed to ensuring equal opportunity in employment for qualified persons with disabilities. If you require any reasonable accommodation throughout the recruiting process, please let your recruiter know.

Create a Job Alert

Interested in building your career at TaxRise? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf


Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in TaxRise’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.