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Lead Marketing & Growth Operations Analyst

United States - Remote

Tebra only initiates contact with candidates via email from an official Tebra email address (@tebra.com, @patientpop.com, or @kareo.com) or through our applicant tracking system, Greenhouse. We will only ask you to provide sensitive personal information through our official application portal — not via social media or text message. We do not conduct interviews via instant messaging.

About the Role

Tebra is seeking a Lead Marketing & Growth Operations Analyst to advance our GTM analytics capability with a focus on demand quality, attribution, and lifecycle engagement. This role sits at the intersection of Marketing, Growth, and Revenue and is responsible for translating complex, multi-touch customer journeys into clear, trusted insights that guide investment decisions, funnel strategy, and long-term growth efficiency.

This is a senior individual contributor role designed for an analyst who can move beyond reporting to influence decisions — surfacing tradeoffs, challenging assumptions, and driving alignment through data-backed recommendations. Success in this role looks like: improved visibility into what’s truly driving qualified demand; clearer understanding of where prospects and customers engage (or disengage); and increased confidence in where to invest — and where not to.

Your Area of Focus

  • Own demand and lifecycle performance analytics end-to-end, including funnel efficiency before Sales engagement, lead quality, conversion paths, and downstream revenue impact.
  • Design, maintain, and evolve attribution and performance frameworks that move beyond high-level channel reporting to reflect multi-touch journeys across campaigns, programs, and sequences.
  • Serve as a strategic analytics partner to Marketing and Growth leadership, translating data into recommendations that inform budget allocation, experimentation, and GTM prioritization.
  • Develop and own leadership-ready dashboards and analyses that connect marketing activity to pipeline quality, revenue outcomes, and post-sale engagement.
  • Surface clear, opinionated insights — and drive the business toward confident decision-making based on data.
  • Partner closely with GrowthOps, Sales Comp & GTM Systems to ensure Marketing analytics are grounded in shared definitions and aligned end-to-end metrics.
  • Build and maintain scalable data models in Snowflake and dbt, balancing analytical flexibility with governance, consistency, and reusability.
  • Establish reporting standards and documentation that enable self-service analytics while preserving a trusted source of truth across GTM.
  • Model strong analytical judgment and data storytelling, helping elevate how insights are consumed and acted upon across the organization.

Your Professional Qualifications

  • Business acumen and GTM fluency — you connect data to growth strategy, translating insights into operational levers and measurable revenue impact.
  • 5–7+ years of experience in Marketing Analytics, Growth Analytics, Revenue Operations, or GTM Analytics within a SaaS or high-growth environment.
  • Deep understanding of marketing funnels, lifecycle stages, attribution models, and campaign performance, with the ability to connect upstream engagement to downstream revenue impact.
  • Strong SQL skills and experience working with modern data stacks (e.g., Snowflake, dbt, BI tools).
  • Demonstrated ability to move from analysis to recommendation, influencing decisions without formal authority.
  • Experience partnering with Marketing, Growth, and Sales stakeholders in ambiguous, fast-moving environments.
  • Comfort challenging assumptions and surfacing tradeoffs, risks, and insights proactively.
  • Strong written and verbal communication skills, with the ability to present complex findings clearly to senior leaders.
  • Experience working with marketing automation and advertising platforms (e.g., Marketo, HubSpot, Google Ads, LinkedIn Ads) in partnership with Marketing Ops is a plus.
  • Working knowledge of Salesforce data structures and GTM object relationships (Leads, Opportunities, Accounts).
  • Nice to have: experience leveraging Snowflake Cortex AI or LLM-based tooling, building internal data products, or supporting healthcare SaaS business models.

(For Recruiter use only) #LI-AH1 #LI-Remote

We are dedicated to attracting and retaining top talent with competitive and fair compensation. For this position, this range reflects our Zone 1 (National Average) pay band. Your specific compensation is thoughtfully determined by your experience, qualifications, the specific requirements of the role, and your Geo Zone. Our geo-zone system ensures your pay is competitive for your location, recognizing varying costs of labor across regions.

Our four geo zones are designed to reflect this:
Zone 1: National Average
Zone 2: Moderately Higher Cost Regions
Zone 3: High-Cost Regions
Zone 4: Lower-Cost Regions

Beyond base compensation, Tebra offers eligible employees the opportunity for variable pay and a robust benefits package, reflecting our commitment to your overall well-being. In compliance with California pay transparency laws, the specific compensation range applicable to your Geo Zone will be shared during your initial talent screen.

Zone 1 (National Average)

$127,000 - $145,000 USD

About Tebra

Kareo and PatientPop have joined forces to become Tebra, the digital backbone for practice well-being. While our teams are still supporting both products, our new hires and current employees are now united as Team Tebra. 

Tebra aims to unlock better healthcare by helping independent practices bring modernized care to patients everywhere. Well over 100,000 providers trust Tebra to elevate their patient experience, and help them grow their practice. At Tebra, we’re building the future of well-being together. That shared vision for tomorrow begins with compassion and humanity today.

Our Values

Start with the Customer 

We get to know our customers - and their patients - and look at the world through their lens.

Keep It Simple

Healthcare is too complex. We aim to simplify it for everyone.

Stay Entrepreneurial 

We reject the status quo and solve problems with creativity, perseverance, and a bias to action.

Better Together

We are diverse, humble, and collaborative. We put the team first and win together.

Celebrate Success

Life is short and joy is underrated. We take time to have fun and celebrate success.

Perks & Benefits 

United States: In addition to our healthcare benefits, we also offer amazing perks! Need work from home basics? We offer a discount through Dell! We also offer a number of resources to help you keep your mind and body healthy. Check out Gympass for a great workout, or TelusEmployee Assistance Program to find mental health resources, along with other resources for everyday occurrences.

Costa Rica: To assist with all of life’s needs, Tebra also offers a wellness and childcare subsidy and a University/Education discount! We also offer a number of resources to help you keep your mind and body healthy. Check out Gympass for access to health and fitness apps, or Telus Employee Assistance Program to find mental health resources, along with other resources for everyday occurrences.

Compliance & Privacy Disclosures

NOTE: Tebra is an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

California residents who apply or are recruited for a job with us: please carefully review our California-specific Privacy Notice under the California Consumer Protection Act here: https://www.tebra.com/privacy-policy/california-supplemental-notice/

If you would like to report a fraudulent Tebra job posting, please contact us at talentacquisition@tebra.com and consider reporting your experience to the FBI's Internet Crime Complaint Center or the Better Business Bureau to help keep others safe online, too.

As part of our commitment to a fair and efficient hiring process, Tebra utilizes BrightHire, an interview intelligence platform, for our phone and video screenings. This technology records and transcribes interviews to help us ensure consistency, reduce bias, and make more informed hiring decisions. By applying for this position, you acknowledge that your interview may be recorded.

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