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Senior Product Designer

Baltimore, MD

About this role:

The Banner is seeking an experienced Senior Product Designer to lead the design and user experience across our digital product ecosystem, including thebanner.com and The Banner app. You will help shape the strategic narrative and interaction design of our consumer-facing products, ensuring they deliver clarity, impact, and delight. In this role, you'll work across all phases of the design process—from user research and problem framing to high-fidelity UI, prototyping, and visual QA. You’ll support and evolve our burgeoning design system, ensuring consistency while pushing the boundaries of what great subscription news experiences can look like. This position is also key to interpreting qualitative and quantitative customer feedback to guide product direction.

You will report to the Director of Design and collaborate closely with Product, Engineering, Analytics, Marketing, and Editorial stakeholders.

What you'll do: 

Product & UX Strategy

  • Lead end-to-end product discovery, including defining problems, gathering insights, and framing opportunities.
  • Collaborate closely with Product, Engineering, Analytics, Marketing, and Editorial to align design decisions with user needs and business objectives.
  • Help shape the long-term UX vision for The Banner’s subscription and engagement experiences.
Research & Insights
  • Conduct and synthesize user research through interviews, usability tests, surveys, and behavioral analytics.
  • Translate qualitative and quantitative insights (from tools like Clarity, FullStory, etc.) into decision-ready recommendations.
  • Monitor post-launch performance and evaluate user behavior to inform ongoing improvements.
Design Execution
  • Create user flows, wireframes, prototypes, and high-fidelity designs in Figma that communicate clear, compelling concepts.
  • Develop content design and UX writing—including microcopy, content flows, and subscription messaging—that support comprehension and usability.
  • Design thoughtful interactions, animations, and visual details that enhance clarity, accessibility, and engagement.
Design Systems & Quality
  • Maintain and evolve The Banner’s design system, establishing scalable patterns and ensuring consistent usage across platforms.
  • Document component guidelines, design rationale, and best practices for engineering and cross-functional teams.
  • Ensure accessibility and design-quality standards are upheld across desktop, mobile web, and native app environments.
Implementation & Delivery
  • Prepare pixel-perfect handoff files with specs, annotations, and interaction details for engineering partners.
  • Support engineers throughout implementation through regular communication, design reviews, and VQA/QA participation.
  • Validate shipped designs against intended behavior and visual quality.
Experimentation, Trends & AI
  • Stay informed on UX/UI trends, particularly in subscription, membership, and consumer product design.
  • Identify and evaluate opportunities to leverage AI tools in design workflows and user experiences.
  • Recommend areas for A/B testing and experimentation to improve conversion, engagement, and retention.

What you'll bring:

  • A portfolio showcasing strong product design work, clear problem-solving approaches, and real-world impact on user and business outcomes.
  • 3+ years of product design experience, ideally within B2C digital subscriptions, retail, or other consumer-facing platforms.
  • Advanced proficiency in Figma and experience with design/prototyping tools, plus familiarity with Adobe Creative Suite.
  • Experience with UX analytics and behavior-tracking tools such as Clarity, FullStory, or similar platforms.
  • Strong understanding of user-centered design, including user research, personas, usability testing, and data-informed iteration.
  • Demonstrated ability to use both qualitative and quantitative data to inform design decisions and measure success.
  • Excellent content design, written communication, verbal communication, visual communication, and presentation skills.
  • Proven ability to independently manage multiple initiatives, prioritize effectively, and meet deadlines in a fast-paced environment.
  • Nice to have: A passion for local news and supporting the future of independent journalism.

 

Salary Range: $100,000 - $115,000. Individual pay may vary from the target range and is determined by several factors, including experience, internal pay equity, and other relevant business considerations. This role is not eligible for corporate bonus opportunity. We constantly review all teammate pay to ensure a great compensation package that is fair and equitable across the board.

Our amazing benefits include:

  • Flexible Paid Time Off
  • Retirement savings - 401K plan offered through Human Interest, with a company match
  • Student Loan Debt Repayment Assistance for qualified employees
  • Full health benefits - medical, dental, vision, prescription, FSA/HSA., and coverage for family/dependents
  • Sick Leave eligible for rollover 
  • Commuter Benefits
  • 11 Paid National Holidays
  • Employee Assistance Program
  • Generous Parental Leave
  • Company paid access to a wellness platform to support mental, financial and physical wellbeing

Our Core Values:

  • Do what’s right. Honesty, morality, respect and the mission guide our actions and decisions. By doing the right thing, we inspire others to believe.
  • Work together. We collaborate to create something special. Together we challenge assumptions, trust each other, take risks, and foster transparent and direct communication.
  • Listen to be heard. Our stories are trustworthy. They are inspired by and created for our readers. Their story is our story. Communities are at the center of our journalism, and everything we do.
  • Deliver impactful results. Acting as one accountable team and driven by an entrepreneurial spirit, we deliver bold and innovative results. We act fast, execute and learn. We celebrate great outcomes.
  • Be inclusive. We celebrate the uniqueness of each individual and act by curating a culture that leverages diverse perspectives as the key to fulfilling our mission. The Banner is for all of us.

The Venetoulis Institute embraces diversity and inclusion, and we are wholeheartedly committed to being proactive in inspiring a culture of inclusion across our organization. We are dedicated to establishing an organization that reflects the fundamental respect for different ways of working and living, and we assure every employee the opportunity to reach their full potential.

We are dedicated to providing reasonable accommodations to applicants with disabilities throughout the recruitment process. If you require accommodation due to a disability to participate in the application process, please contact careers@thebaltimorebanner.com to request accommodation. Reasonable accommodations may include, but are not limited to, adjustments in the application process, modifications or assistance regarding job interviews, and accommodations to enable access to our facilities. We appreciate the value that individuals with disabilities bring to our workforce and encourage applicants with disabilities to disclose their needs for accommodation to facilitate a smooth and inclusive recruitment experience.

 

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