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Marketing and Media Relations Specialist

Silver Spring, MD

Who We Are

DCG is an award-winning, full-service engagement, digital, research, and data company with over 15 years of experience supporting the military, Veterans, and the American public. DCG strategically researches, plans, executes, and evaluates large-scale, multi-platform outreach initiatives across a wide range of mission-driven issues including human trafficking awareness, mental health stigma reduction, suicide prevention, ending homelessness, Veteran health, transportation safety, small business resources, and public diplomacy, to name a few. Additionally, our research and digital teams employ mixed methods research, Human-Centered Design (HCD), and change management principles to integrate new technologies built around well-researched user journeys.

Position Overview

DCG is seeking a senior communications professional to serve as a Marketing and Media Relations Subject Matter Expert for the Real Warriors Campaign (RWC), a critical DoD public health initiative focused on psychological health awareness and suicide prevention. This senior-level position requires an experienced communications strategist with deep expertise in social media, marketing, and media relations for large-scale public awareness campaigns. The role involves developing comprehensive communication strategies, managing media relationships, creating compelling content across multiple platforms, and executing strategic outreach activities to reach military service members, their families, and key stakeholders worldwide.

Location

On-site in Silver Spring, MD

Responsibilities

  • Develop and execute comprehensive strategic communication plans including actionable communication, media engagement, and marketing strategies to support anti-stigma and suicide prevention programming over multi-year periods
  • Create and manage high-quality campaign content across multiple communication channels including digital media, social media platforms, print materials, videos, public service announcements, and paid media advertisements
  • Lead media relations activities including developing and placing audio news clips, feature-length journalistic articles, and securing media engagements that deliver campaign content to target audiences
  • Analyze historical communications data, conduct market research, and create strategic recommendations for media markets and channels to amplify campaign messaging and attract new participants
  • Manage comprehensive social media strategies and operations across emerging digital platforms to maximize reach of RWC messaging while maintaining brand consistency and compliance requirements=
  • Develop targeted media campaigns, utilizing advanced audience segmentation and engagement strategies
  • Create presentation materials and promotional content suitable for conferences, events, and stakeholder audiences that effectively communicate RWC key themes
  • Oversee content lifecycle management ensuring all materials remain current, accurate, and compliant with Section 508 requirements and DoD standards
  • Coordinate with creative teams on video production, graphic design, and multimedia content development
  • Support partnership development and stakeholder engagement activities through strategic communications planning and execution

Required Qualifications

  • Master’s Degree preferred
  • 10+ years professional experience with three years of social media and marketing experience
  • Experience providing social media and marketing services for psychological health campaigns is preferred

Note: This position is currently contingent on contract award 

Culture at DCG 

DCG boasts a flexible and adaptable culture. We value hardworking, self-motivated, and dedicated team members and are committed to fostering ample opportunities for career advancement.  Get a glimpse into our culture here:

  • DCG Life Medium Blog: https://medium.com/dcg-life
  • DCG Life Instagram: @dcglife

Benefits Snapshot

  • A range of comprehensive healthcare plans, encompassing medical, dental, and vision insurance, along with group life coverage. The firm covers 60% of the premium cost for employees and all dependents.
  • Generous paid time off including paid federal holidays
  • 401(k) retirement plan 
  • Wellness programs and activities, and pre-tax Flexible Spending Accounts (FSA)
  • Paid Family Bonding for new parents, with 50% cost sharing for Short-Term Disability 
  • $1,000 family expansion benefit to offset costs often uncovered with medical plans: fertility treatment, adoption, and surrogacy

*Note that the above benefits are available only to full-time employees of DCG*

All qualified applicants will receive due consideration for employment without regard to personal characteristics or membership in any group protected by federal, state, or local law to include Veteran or disability status. DCG does not tolerate discrimination or harassment of any kind in the workplace, and we are committed to fostering a corporate culture that respects and values differences of thought informed by unique experiences.


If you are a person with a disability needing assistance with the application process, please contact hr@dcgcommunications.com.

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