Back to jobs

Senior Product Manager - Digital Commerce Platform

Remote

About Dutchie

Founded in 2017, Dutchie is a comprehensive technology platform powering dispensary operations, while providing consumers with safe and easy access to cannabis. Dutchie aims to further support the positive societal change the cannabis industry brings to the world through wellness benefits, social justice, and empowering local communities through tax revenue. Powering thousands of dispensaries across 40+ markets throughout the United States and Canada, Dutchie is the leading technology company in the cannabis space and was named in Fast Company’s 10 Most Innovative Companies in North America and listed two years in a row on LinkedIn’s Top 50 Startups.

Dutchie has raised over $600M in funding to date, backed by D1 Capital Partners, Tiger Global, Dragoneer, DFJ Growth, Thrive Capital, Howard Schultz, Snoop Dogg’s Casa Verde Capital, Gron Ventures, members of the founding team at DoorDash, Kevin Durant’s Thirty Five Ventures, and other notable angel investors.

About This Job

As the Senior Product Manager for our Digital Commerce Platform, you will lead the evolution of our core digital storefront and specialized consumer-facing channels. This is a high-impact role within our Digital Shopping team, which oversees the shopping experience across all digital channels (e-commerce, mobile, and kiosk), digital payments, and loyalty solutions.

This leader must possess a deep, technical understanding of the core technologies that power modern e-commerce. Your mandate is to lead the product's evolution by strategically leveraging cutting-edge technology to build a highly flexible and performing shopping platform. Crucially, you will balance this technical innovation with an exceptional user experience, ensuring that every product delivered is beautiful, intuitive, and sets a new bar for digital shopping.

  • Define the Consumer E-commerce Standard: Own the vision for the holistic consumer-facing e-commerce technology, ensuring customers can build best-in-class shopping experiences across all ordering channels.
  • Enable E-commerce Flexibility & Customization: Transform the core web product into a composable, highly flexible platform that allows B2B clients (dispensaries) to customize the appearance, merchandising, and content of their digital storefronts without engineering support.
  • Optimize Kiosk Shopping Experience: Define and deliver a best-in-class Kiosk product that is reliable, intuitive, and highly effective for in-store ordering, driving both efficiency and revenue for our partners.
  • Elevate the Branded Mobile App: Own the strategy and roadmap for the customer-facing Branded Mobile App, ensuring it offers a personalized, sticky, and high-performance shopping channel that maximizes retention.
  • Establish Technical Excellence: Ensure the foundational e-commerce platform incorporates modern technical best practices, including best-in-class SEO, web performance, and reliable web hosting architecture.
  • Up-Level Product Team Expertise: Actively mentor and share deep technical and design expertise across the Digital Shopping Product Team, establishing best practices in UX/visual design, web technology, and B2B product development.

What You'll Do...

  • Drive Platform Modernization: Lead the product vision to decouple and modularize the e-commerce front-end, enabling dynamic customization capabilities for our B2B customers.
  • Channel Ownership: Act as the single-threaded owner for E-commerce Customization, Kiosk, and the Branded Mobile App, defining KPIs, roadmaps, and feature priorities for all three areas.
  • Technical Strategy: Partner deeply with engineering on technical decisions related to web architecture, data integration (e.g., CRMs), SEO implementation, and scalability, translating complex technical concepts into business outcomes.
  • Design and UX Leadership: Collaborate intensely with design teams to ensure a consistent, beautiful, and highly intuitive user experience across all digital channels (web, mobile, kiosk).
  • Consumer Insight & Validation: Design and execute a continuous loop of user research, A/B testing, and direct user feedback mechanisms to validate hypotheses and rapidly optimize shopping flows for conversion and usability.

What You Bring...

  • 5+ years of progressive experience in product management, with a proven history of owning and evolving multi-channel digital products (web, mobile, kiosk/in-store tech).
  • B2B Software Experience (Mandatory): Significant experience building products that serve business customers, with an understanding of configuration, user roles, and enablement tools.
  • Technical Depth: Strong working knowledge of web technologies and key strategic areas like SEO, web hosting infrastructure, and the role of a CMS in personalization and data flow.
  • User Experience & Visual Design Expertise: A very strong background in user experience (UX) principles and a demonstrated ability to collaborate effectively with visual design teams to deliver polished, high-fidelity products.
  • Experience with QA and Testing: Demonstrated experience guiding Quality Assurance (QA) practices, defining acceptance criteria, and managing functional and non-functional testing cycles to ensure high product reliability and performance.
  • Channel Strategy: Experience delivering and managing products across web (desktop/mobile web) and native mobile (iOS/Android) environments.
  • Excellent cross-functional collaboration skills, with the ability to manage complex dependencies between product, engineering, and design to deliver holistic experiences.

You’ll Get…

We are targeting a starting salary of $149,000 - $201,000 based on the intended level for this role.

In addition to cash compensation, our total rewards package includes:

  • Full medical benefits including dental and vision plans to ensure you always have the best care.
  • Equity packages in the form of stock options to all employees.
  • Technology (hardware, software, reading materials, etc..) allowance
  • Flexible vacation and sick days

At Dutchie, we’re committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Dutchie believes that diversity and inclusion among our teammates is critical to our success, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.

Create a Job Alert

Interested in building your career at Dutchie? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Dutchie’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.