Brand Manager

Since 2011, THE ICONIC has redefined the future of retail in Australia and New Zealand. As the #1 fashion e-commerce & lifestyle destination in the region, our e-commerce platforms provide an inspiring and seamless end-to-end customer experience through our own technology innovations. 

Have we GOT YOU LOOKING at a new job at THE ICONIC?

THE ICONIC is on the hunt for a dynamic Brand Manager to join our team and lead the charge in crafting unforgettable brand experiences! If you're passionate about creating meaningful connections and shaping the future of retail, we’d love to have you on board!

Within this role you will support the Senior Brand Manager and Director of Brand, Media &Comms in planning and delivering The ICONIC's Masterbrand  and strategic brand moments with a focus on lifting brand health awareness, traffic (new customers & app) and community engagement.

About the role:

• Drive strategic brand initiatives with flair and creativity 
• Planning & Execution- Assist in the development and implementation of the masterbrand campaign, ensuring alignment with brand strategy and objectives across all channels.
• Manage day to day relationships with agency partners on relevant projects.
• Brand / Partnership Activations: Plan and support execute small-mid scale brand activations that drive community engagement, contribute to brand awareness and drive potential commercial value. Working closely with broader team - PR / Events / Influencers/ Media/ Social & CRM 
• Project Management: Oversee project timelines, brand and creative alignment, budgets, and resources to ensure successful campaign delivery on designated projects.
• Market Research & Analysis: Conduct market research to identify trends and insights that inform brand strategy and campaign development.
• Performance Tracking: Monitor and report on campaign performance metrics, providing insights and recommendations for optimization
• Dive into data to uncover insights that fuel brand growth and innovation
• Manage budgets like a pro, ensuring every dollar makes an impact
• Manage Brand Activations coordinator workload and delivery 

What it takes

• A passion for all things retail (it’s what we do)
• 3-4 years experience in a similar role in Brand Manager/Brand Activations/Marketing.
• Willing participant in a strong and supportive team environment
• Strong attention to detail and ability to manage multiple tasks.
• Excellent communication and problem-solving skills.
• Eagerness to learn and adapt in a fast-paced environment.
• Legal right to work in Australia

Life at THE ICONIC....

At THE ICONIC, we believe in doing things a little differently. Whether it's the way we work, our unstoppable growth mindset, or our dedication to sustainability—every ICONITE brings their own unique flair, and we have an absolute blast along the way! People are our greatest asset, and our ICONITE experience is all about empowering you to be your best self—while having a ton of fun doing it!

Here’s a taste of what life at THE ICONIC looks like:

🌟 Flex Your Way – Hybrid working options so you can slay your day wherever works best for you!

🧠 Learning Collective – From learning days to hackathons, we’re all about leveling up our skills together!

👨‍👩‍👧‍👦 Parents at THE ICONIC – Parental leave and an extra day off for your Child's first day at school, because those moments matter.

🎂 Birthday Bliss – Celebrate YOU with a paid day off and an ICONIC voucher to spoil yourself!

🛍️ Style Game Strong – Our Iconic staff discounts and exclusive sample sales will keep your wardrobe on point at all times

💪 Wellness – Access to discounted gym memberships and wellbeing programs because a healthy you is a happy you!

💛 People First – We’ve got you (and your family!) with our Employee Assistance Program.

🌍 Do Good, Feel Good – Give back through volunteer days with our Charity Partner, Thread Together, and make a difference in society and the environment.

👯‍♀️ Refer a Friend, Reap the Rewards – Score big with our referral program when your recommended friends join the ICONITE crew!

We are committed to making it easy for everyone to apply. If you require accessibility support or any adjustments during the recruitment process, please send an email to talent.attraction@theiconic.com.au