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SVP, Subscription Growth and Head of Growth Mission
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
About the Role:
Reporting into our Chief Growth & Customer Officer, you will lead the execution of our subscription growth strategy to grow The New York Times's subscriber base to 15 million globally by the end of 2027 – and beyond. You will oversee the cross-functional Growth Mission (approximately 200 people), serve as a key leader of our overall product development organization and partner closely with other executives to drive high-impact work, innovation, and operational excellence, while fostering a culture that is inclusive, collaborative, and ambitious.
Responsibilities:
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Develop new and ambitious strategies for pursuing discontinuous subscription growth, including how we leverage our portfolio of products to build deeper relationships with customers. Specifically, drive teams to achieve the following:
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Drive strategy and resources towards our biggest subscription bets across our expanding portfolio of products (News, Games, Cooking, The Athletic, Audio, and Wirecutter) to achieve 2027 subscriber goals and beyond
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Optimize key points of the commercial flow for web and apps - from registration, onboarding and purchase flow to churn reduction and re-acquisition
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Advance our predictive modeling capabilities in collaboration with data scientists and engineers to improve performance at key commercial moments
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Continue to improve our customer experience through best-in-class self-service tools and smart, trust-building interactions
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Partner closely with the strategy and subscriber engagement teams to develop and execute smart churn reduction and pricing strategies
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Augment our commercial messaging systems to drive better conversion, cross-promotion, and retention
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Improve our capabilities and operational processes to enable faster growth and ensure quality of our user experience and systems, including integrating Generative AI into our day-to-day workflows in new ways
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Accelerate international growth through targeted application of high-impact initiatives
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Meet or exceed print subscription revenue and volume goals
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Set top level guidance for cross-functional product development teams as they plan their objectives and roadmaps
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Regularly review performance metrics and work closely with teams to adjust our strategy, roadmaps and targets accordingly
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Make key trade-off and prioritization decisions to ensure teams are able to focus on the most impactful work in pursuit
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Encourage ambitious, unconventional thinking and help refine ideas into actionable plans
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Lead a high-performing team of product directors and managers
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Communicate clearly and regularly with teams, stakeholders, and executives to align on progress, challenges, and opportunities
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Champion a healthy, inclusive, collaborative, and results-oriented culture
Basic Qualifications:
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10+ years of experience leading subscription growth and/or managing a P&L of fast-growing digital businesses
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Demonstrated expertise in the dynamics of digital subscription or recurring revenue (B2C and/or B2B) models
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Experience leading large, cross-functional teams (75+person) to great impact
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Experience working closely with senior leadership teams to report on strategic decisions and results
Who you are:
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A strategic thinker who moves seamlessly between big-picture planning and detailed execution
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High signal-to-noise ratio, with the ability to take in a large amount of information, synthesize it and identify the most critical pieces
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Financial acumen; able to align strategy and initiatives to business outcomes
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Experience with product development life cycle, including proven ability to take ideas from product strategy, to design implementation, to technical execution, to measuring results
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Clarity and decisiveness when faced with insights, with the ability to convert that information into action
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Emotionally intelligent, empathetic, and attuned to team dynamics
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Passion for bringing out the best in those around you and facilitating the success of others
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Excellent communicator – verbally, in writing, and in presentations
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Effective at collaborating with people from diverse backgrounds, teams, and working styles
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Committed to sharing, receiving, and acting on feedback
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Passionate about The New York Times's journalistic mission, and understands its ethical considerations
REQ-018958
The annual base pay range for this role is between:
$330,000 - $350,000 USD
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.
We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.
The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.com. Emails sent for unrelated issues, such as following up on an application, will not receive a response.
The Company will further consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable "Fair Chance" laws.
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