Content Marketer

ThinkMarkets is a global financial technology company, specializing in providing multi-asset trading solutions to thousands of clients around the world. With our flagship ThinkTrader platform, we make it available for our clients to trade the world 24-hours a day. Our mission is to bridge the gap between traders, investors, and platforms by allowing access to global markets and thousands of products thus providing our clients the ability to trade the world in the palm of their hand. We use the latest technologies to give traders seamless access to our proprietary trading platforms.

We are seeking a skilled Content Marketer with exceptional writing abilities and Fintech marketing experience. This role, based in our marketing department and reporting to the Head of Content, involves creating high-quality content across channels including our website, emails, and social media.

Responsibilities:

• Create engaging content for various external channels to drive traffic to our website, including social media, search engines, and paid media.
• Assist in developing and executing the content marketing strategy.
• Collaborate with the creative team and internal business partners to deliver impactful initiatives, including website content, branding and promotional campaigns, email journeys, display ads, video, and social media.
• Produce and manage content on the website to guide users through the marketing funnel.
• Understand audience segments deeply and tailor content to their specific needs.
• Gain insights into our company’s operations, client base, and communication strategies to shape and support our content strategy.
• Manage multiple projects simultaneously, adapting content style from long-form educational articles to search ads for paid media.
• Create and oversee content journeys for various customer lifecycle stages, ensuring alignment with customer needs.
• Monitor content performance and leverage data to optimize SEO and content effectiveness.

Requirements:

• 3+ years of content marketing experience, preferably in Fintech.
• Proven track record in increasing brand visibility and engagement.
• Fluent in English with strong writing, editing, and proofreading skills.
• Experience with SEO, Google Analytics, and digital marketing best practices.
• Creative, self-motivated, and able to work in a fast-paced environment.
• Bachelor’s or Master’s degree in Marketing, Communications, or a related field.
• International experience and PR skills are a plus.

Please submit a portfolio along with your resume and cover letter; if your portfolio requires a password, please include it along with the link. Applications without a portfolio will not be considered.