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Social Media Strategist

Orlando, FL

COMPANY OVERVIEW  

ThreatLocker® is a leader in endpoint protection technologies, providing enterprise-level cybersecurity tools to improve the security of servers and endpoints. The ThreatLocker® platform with Application Allowlisting, Ringfencing™, Storage Control, Elevation Control, Endpoint Network Control, Configuration Management, and Operational Alert solutions are leading the cybersecurity market toward a more secure approach of blocking the exploits of application vulnerabilities.

POSITION OVERVIEW

We’re looking for a creative, data-driven Social Media Strategist to own our social presence and turn followers into brand advocates. You’ll be responsible for developing and executing strategies that boost awareness, engagement, and conversions across all social channels.

JOB SCOPE

The Social Media Strategist is responsible for, but not limited to:

  • Develop and execute a comprehensive social media strategy aligned with business goals.
  • Plan, create, and schedule engaging content for multiple platforms (LinkedIn, Facebook, Instagram, X/Twitter, YouTube, etc.).
  • Monitor social trends, tools, and best practices to keep our brand ahead of the curve.
  • Collaborate with design, content, and PR teams to ensure consistent brand messaging.
  • Track, analyze, and report on performance metrics, making data-driven recommendations to improve results.
  • Engage with our online community—responding to comments, questions, and messages in a timely and brand-appropriate manner.
  • Identify opportunities for partnerships, influencer collaborations, and content amplification.

 

REQUIRED QUALIFICATIONS

  • 3+ years of experience managing social media for a brand, agency, or organization.
  • Proven track record of growing and engaging audiences.
  • Strong understanding of social media analytics, KPIs, and reporting tools.
  • Experience with social media management platforms (Sprout Social)
  • Knowledge of paid social advertising best practices.
  • Excellent copywriting and storytelling skills.
  • Strong visual sense and familiarity with basic design/video editing tools (Adobe Suite).
  • Ability to work cross-functionally and manage multiple projects on tight deadlines.

 

WORKING CONDITIONS

The duties described below are representative of those encountered while performing the essential functions of this position. If necessary, reasonable accommodation may be requested and will be evaluated for its relationship to the essential functions that must be performed.

  • Job will generally be performed in an office environment but may require travel to visit company offices and/or property locations.
  • While performing duties of this job, would occasionally require to stand, walk, sit, reach with hands and arms, climb or balance, stoop or kneel, talk and hear, and use fingers and hands to feel objects and tools.
  • Must occasionally lift and/or move up to 25 pounds.
  • Specific vision abilities required include close vision, distance vision, depth perceptions, and the ability to adjust focus.

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